Role Description
This is a first or second sales job, and a real one. We're hiring a Junior Account Executive to take BluSynq into new markets.
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BluSynq already has a natural home inside DockMaster's marina customer base. Your territory is everything outside it: independent operators who have never heard of us, and adjacent industries where the same problem exists.
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A dedicated Sales Development Representative works alongside you, building target lists and running first-touch outreach to book qualified meetings into your calendar.
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You will create your own pipeline, as the best sellers always do.
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You will not be building the go-to-market strategy; it is being built for you by the senior seller and the COO.
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You will be coached directly, weekly, on live calls and recorded ones.
Where You'll Sell
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The marine market we don't already serve β independent marinas, boatyards, yacht clubs, waterfront venues, and dealerships that are not DockMaster customers.
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Adjacent industries with the same front-desk problem, including:
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RV parks, campgrounds, and glamping sites
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Self-storage and boat/RV storage facilities
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Marine and powersports dealerships and their service departments
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Entertainment attractions, waterparks, and event venues
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Home and field services β HVAC, plumbing, landscaping, pool service
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Auto service and repair shops
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Clinics, veterinary practices, salons, and spas
What You'll Do
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Work with your SDR to open new markets:
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Partner daily with your SDR to agree on target account criteria.
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Accept, qualify, or reject every meeting they book against criteria you have both signed up to.
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Self-source a meaningful share of your own pipeline.
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Research every account before the call.
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Learn a new industry's vocabulary quickly.
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Log every touch in HubSpot the same day.
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Own the sales cycle:
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Own every deal from the first meeting to signature.
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Run discovery calls using our qualification framework.
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Deliver the BluSynq demo.
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Build and send proposals, handle standard objections, and close.
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Hand new customers to Onboarding and Customer Success cleanly.
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Report back and get better every week:
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Come to your 1:1 with your numbers and recorded calls.
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Give a clear read on each vertical you test.
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Feed real objections, competitive mentions, and pricing pushback back to the team.
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Contribute to talk tracks and sequences.
Ramp and Expectations
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First 30 days β learn the product and pick your ground:
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Certified on the BluSynq demo.
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Two target verticals agreed with the COO and your SDR.
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A working rhythm established with your SDR.
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HubSpot hygiene at 100%.
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Days 31β60 β run the cycle:
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Consistently hitting weekly activity targets.
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Running your own demos and building qualified pipeline.
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First closed deal on the board.
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Days 61β90 β carry a number:
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Full quota carrying, with 3x pipeline coverage against it.
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A repeatable weekly rhythm established.
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Forecasting your own deals accurately.
KPIs you'll be measured on
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Discovery calls held per week at full ramp: 8β10.
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Self-sourced outbound activity: ~25 quality touches a day.
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Share of your pipeline you sourced yourself.
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Speed and quality of your feedback loop with the SDR.
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New-logo closes and new ARR.
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Demo-to-close conversion against a team benchmark.
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Verticals tested per quarter.
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Pipeline coverage, forecast accuracy, and CRM data quality.
What We're Looking For
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Required:
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0β2 years of experience in a sales, customer-facing, or target-driven role.
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Genuinely comfortable making a cold call.
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Resilient about rejection.
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Clear, confident communicator.
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Coachable.
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Willing to be a partner to your SDR.
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Organised and self-directed.
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Curious about how different kinds of businesses operate.
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Legally able to work in Canada and available to work North American business hours.
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Preferred:
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Any exposure to cold outbound.
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Experience selling into more than one industry.
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Experience with a CRM and prospecting tools.
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Familiarity with marinas, boating, RV parks, etc.
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Interest in AI and automation.
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What We're Not Asking For:
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SaaS experience.
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A university degree in anything specific.
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An existing book of business or industry contacts.
Why Join
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You're not farming someone else's customer list.
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You have a dedicated SDR feeding the top of your funnel from day one.
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Sell a product prospects can hear working in the first two minutes of a demo.
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Real influence in your first year on which industries BluSynq goes after next.
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Short sales cycles.
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Direct, weekly coaching from a senior seller and the COO.
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A defined path to grow into a full Account Executive territory.
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Competitive base salary with uncapped commission.
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Backed by Valsoft / Aspire Software.