[Hiring] Director, Northeast Recreational Cannabis @Lazarus Naturals

Role Description

This is a full-time, NY/NJ based role for a Northeast Director for the recreational cannabis market. This position will oversee and execute the New York, New Jersey, and beyond recreational cannabis sales strategies, foster strong client relationships, and identify new business opportunities. Daily responsibilities include managing a field sales team and a NYS manager. Responsible for all sales operations and account management for the dispensary channel, driving revenue growth, analyzing market trends, and developing account strategies. Accountable for Annual business planning to build a world class battleplan that will exceed monthly and quarterly KPI's. Ability to adopt Daily, weekly, & monthly cadences with the dispensary partners and direct reports. This role is tasked with growing dispensary accounts, to maximize points of distribution (POD’s) and feature/display opportunities. Central to this role will be the management of our fulfillment partners compliance, logistics, & systems. Along with all direct sales efforts to the dispensaries.

• Develop, implement and manage an annual sales plan for the northeast recreational Cannabis market.
• Grow both unit volume and revenue of Cycling Frog in your market by increasing points of distribution, along with creative merchandising & marketing strategies within accounts.
• Utilizing fulfillment partners software to solicit orders and develop a cadence of direct account management to ensure we are maximizing the growth potential. Distru, Leaflink, Headset, & Hoodie product knowledge is preferred.
• Clear line items for performance management & CRM tools implement to allow sales team to be successful and accountable.
• Manage all field marketing, and in-store marketing for the NY region. Responsible for designing all regional campaigns, promotions, plans, and execution.
• Manage your state manager (NY) & field sales representatives on all levels to strategize on how to efficiently manage 80 accounts per representative.
• Directly call on and manage sales to the top dispensary accounts. Lead all dispensary chain retail sell in and relationship management.
• Identify major non-buy accounts and develop strategic and tactical plans to gain distribution and volume within target groups.
• In partnership with Sales leadership and Brand teams, develop market specific marketing and promotional plans to drive growth, brand adoption.
• Work with your team and accounts to get product adoption, brand awareness and advocacy of in-store "bud tenders" within the dispensaries.
• Attend and present Cycling Frog in trade shows, as appropriate, to educate and promote Cycling Frog products.
• Event planning and occasional weekend support with accounts that want to feature Cycling Frog in a meaningful way.
• Develop, optimize and manage your sales team assigned accounts, routes, initiatives and goals within the markets.
• Utilize CRM tools & Headset to manage your team's workflow, deliverables, and performance relative to goals.
• Hire, train, and inspire your sales team. Create a culture that promotes and rewards initiative, growth, open communication, accountability and excellence.

Qualifications

• Proven experience leading MULTI-STATE Dispensary sales and account management.
• 5+ years of experience managing a sales team.
• Strong leadership and communication skills with the ability to mentor and manage a sales team effectively.
• Knowledge of market analysis, client relationship management, and sales strategy development.
• Familiarity with Distru, Leaflink, Hoodie, Headset, & CRM software that has data-driven decision-making processes.
• Ability to work independently in a remote environment, with excellent organizational and time-management skills.
• Previous experience in the beverage industry is a plus.
• Bachelor's degree in Business, Marketing, or a related field (or equivalent experience).
• Must have independent transportation.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Regularly required to stand; use hands to finger, handle, or feel; reach with hands and arms and talk or hear.
• Frequently required to walk; climb or balance and taste or smell.
• Occasionally required to sit and stoop, kneel, crouch, or crawl.
• Must regularly lift and/or move up to 25 pounds, frequently lift and/or move up to 50 pounds.
• Specific vision abilities required include close vision, color vision, peripheral vision, depth perception and ability to adjust focus.

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Regularly exposed to moving mechanical parts.
• Frequently exposed to wet and/or humid conditions, extreme heat and risk of electrical shock.
• Occasionally exposed to high, precarious places; fumes or airborne particles; toxic or caustic chemicals; outside weather conditions and extreme cold.
• Noise level in the work environment is usually moderate.

Equal Opportunity

At Etz Hayim Holdings we value diversity and believe that different perspectives make us stronger. We welcome applications from individuals of all backgrounds and are committed to providing equal employment opportunities to all employees and applicants in accordance with applicable laws.

Etz Hayim Holdings is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to any protected characteristic under federal, state, or local law. We are committed to providing reasonable accommodations to applicants and employees with disabilities. If you require assistance during the application or interview process, please contact us.

At Etz Hayim Holdings, S.P.C. we are committed to operating in alignment with our values of being a socially, economically and environmentally responsible enterprise.

• Democratizing access to CBD and THC.
• Normalizing Cannabis consumption in the United States.
• Making effective natural medicines that are accessible and affordable to everyone within a broken health care system.
• Building toward a fully circular and sustainable economy and supply chain.