[Hiring] Vice President, Sales @Panasonic

Role Description

The VP/Director of Go‑To‑Market (GTM) is the senior leader responsible for building and executing PIDSA’s regional demand‑creation engine. This leader aligns channel strategy, direct sales, marketing, vertical market development, and product coordination into a unified GTM system that accelerates profitable growth.

This role operationalizes PIDSA’s Regional Demand Hunter pillar while ensuring tight collaboration with the Global Design‑In (GDI) team aligned with Corporate PID in Japan. The GTM leader will drive structured growth programs around PIDSA’s five strategic verticals, seven key product categories, and modernized fulfillment operations.

Qualifications

• 10–20+ years in electronic components, semiconductors, or industrial automation.
• Leadership experience in sales, marketing, channel management, product management, or vertical industry strategy.
• Demonstrated success building or transforming a GTM organization.
• Experience interfacing with Japan‑based product divisions or global engineering groups.
• BS degree in Engineering or Business with an MBA highly preferred.

Requirements

• Expertise in Negotiation, Business Strategy.
• Strong overall business acumen, including financial and analytical skills.
• Knowledge of core business involving electronic components.
• Design‑in conversion to revenue.
• Channel revenue growth and profitability improvements.
• GTM cost efficiency (sales/fixed cost ratio improvement).
• Vertical pipeline expansion and win rates.
• NPI adoption rate and BD alignment with Japan HQ.
• Customer satisfaction and partner engagement.
• Internal alignment and EOS score improvements.
• Ability to travel as required. Greater than 50% may be required, business dependent.

Benefits

• The wage range of $240,000 - $260,000 is just one component of Panasonic’s total package.
• Actual compensation varies depending on the individual’s knowledge, skills, experience, and location.
• This role may be eligible for discretionary bonuses and incentives.