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Role Description
We are seeking a motivated Head of Sales to join our team. This role has a high-level focus on generating significant sales growth through building new, strategic opportunities and developing new customer segments in France and Belgium, both in the defence sector and in other related sectors.
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Close significant sales in France and Belgium.
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Identify and generate new business opportunities, and new customer accounts, in the territories.
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Develop sales and marketing strategies relevant to the generation of new business opportunities in the territories, and successfully executing them.
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Lead relevant sales and marketing activities in France and Belgium.
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Attend conferences, trade shows, industry days and other events as deemed relevant to generating new opportunities.
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Create proposals and pitches/presentations to capture new business.
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Liaise with the Leadership team on business development or commercial issues.
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Manage and coach the Business Development Manager France & Belgium, ensuring they hit their targets and expected performance levels.
Objectives
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Create demand for BISim and Pitch solutions, services and products in the territories in Defence (Land) and previously under-serviced defence sectors (e.g. air, maritime, space, cyber, intelligence).
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Create demand for BISim and Pitch products, services and solutions in the territories in market sectors outside defence (e.g. civil emergency management, first responders).
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Create demand for BISim and Pitch products, services and solutions in the territories in novel and inventive ways that generate new lines of business for the company.
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Manage the sales cycle to create opportunities and win/close deals equivalent to $20 million USD in revenue each year.
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Meet established deadlines.
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Respond to Requests for Information (RFI) and Requests for Proposals (RFP) in an appropriate and timely manner keeping management informed throughout the entire process.
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Meet or exceed given sales targets.
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Help product management with demand signals and capability requests.
Skills
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Strategic networking and relationship building skills.
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Expertise in managing customer/partner relationships.
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Solution selling: Ability to align BISim and Pitch offerings with customer needs.
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Consultative selling approach: Engaging early in the planning phases of customer programs.
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Sales Pipeline Management: Building and managing a sales/prospect pipeline.
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Bid Analysis and Capture Planning: Creating strong bid analysis using tools such as Blue Sheet and Capture Plans.
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Customer Stakeholder Management: Identifying and addressing the stakeholders involved in the customer buying decision.
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Assisting customers with their requirements & solutions.
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Bid Management: Championing a bid and managing BISim and Pitch resources and processes.
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Customer-centred Proposals: Clearly and quantitatively writing proposals.
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Win-win Customer Negotiation: Conducting negotiations with customers on key issues.
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Strong written and verbal communication and presentation skills.
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Adaptable to changing requirements and able to problem-solve.
Education and Experience
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Bachelor’s degree or equivalent experience.
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10+ years of experience in French military sales/procurement/programmes.
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10+ years of experience of defence/aerospace/IT business-to-business sales/procurement/programmes in France.
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This role may suit a recently retired military officer (up to 3 years post-retirement).
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Optionally with 12 months civilian sales/business development experience.
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This role may also suit a BD leader responsible for end-to-end business winning ownership of contracts upwards of $10M USD.
Additional Attributes
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Confidence and authority that instil confidence in stakeholders.
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Excellent Communication Skills: Proficient in both written and verbal communication.
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Problem-Solving Abilities: Solution-oriented, able to navigate obstacles.
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Strong Government Relationships: Established relationships with key decision-makers in defence departments.
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Expert Stakeholder Management: Expertise in managing high-stakes relationships.
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Ability to create partnerships: Capable of forming strategic partnerships.
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High-Level Sales Expertise: Proficiency in large, complex deal structuring.
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Demonstrated ability to manage customer/partner relationships.
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Demonstrated ability to create and close deals.
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Demonstrated ability to manage internal teams not directly in the chain of command.
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Good IT skills for Google Workspace or equivalent.
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Social media and marketing savvy.
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Perseverance.
Travel
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Extensive travel in Europe to support customer engagements.
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Travel to other territories as needed.
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Travel to international sales conferences.