[Hiring] Director, Sales and Marketing - Life Science @Mesa Laboratories, Inc.

Role Description

The Director of Sales and Marketing – Life Science at Mesa Labs is a strategic leadership role responsible for driving commercial success across the company’s life science-focused product lines. This individual will lead the development and execution of integrated sales and marketing strategies and tactics to expand market share, accelerate revenue and profitability growth, and strengthen customer engagement. This role oversees global sales channels, marketing strategy and campaigns, key account management, and commercial team development, with a strong emphasis on data-driven decision-making. The ideal candidate brings deep experience in selling and marketing to life science customers, particularly medical device and pharmaceutical, a proven track record of commercial leadership, and the ability to inspire high-performing teams in a dynamic, purpose-driven environment.

Duties/Responsibilities

• Develop and Execute Commercial Strategy:
  • Lead the creation and implementation of integrated sales and marketing strategies to drive revenue growth, profitability, and market share across healthcare product lines.
• Sales Leadership:
  • Oversee global sales operations, including a sales team that manages direct customers and distributors, ensuring alignment with business objectives and performance targets.
• Marketing Execution:
  • Direct downstream marketing initiatives including campaign development, product positioning, messaging, and promotional activities tailored to hospital and dental markets.
• Customer Engagement:
  • Strengthen relationships with key customers, influencers, and stakeholders through targeted engagement strategies, account management, and customer experience programs.
• Team Development:
  • Build, lead, and mentor a high-performing commercial team, fostering a culture of accountability, collaboration, and continuous improvement.
• Market Intelligence:
  • Utilize competitive analysis, market trends, and customer insights to inform commercial decisions and refine go-to-market approaches.
• Sales Enablement:
  • Equip sales teams with tools, training, and resources to effectively communicate value propositions and close deals.
• Performance Management:
  • Establish and monitor KPIs for sales and marketing activities, using data-driven insights to optimize performance through Daily Management.
• Cross-Functional Collaboration:
  • Partner with Product Management, Regulatory, and Operations to ensure successful product launches and sustained market success.
• Budget Oversight:
  • Manage commercial budgets, ensuring efficient allocation of resources to maximize impact and return on investment.
• Brand Stewardship:
  • Ensure consistent brand messaging and positioning across all customer touchpoints and marketing channels.

Qualifications

• Bachelor's degree in science, engineering, or business
• 10-15 years of progressive experience in sales and marketing roles within the life science space (medical device and pharmaceutical)
• Minimum 5 years people management experience in lead or leadership roles managing both marketing/product and sales teams

Requirements

• Experience launching new medical devices to global B2B customers
• Demonstrated experience managing direct sales team globally. Distributor management experience is preferred.
• Experience leading pricing analysis and strategy
• Demonstrated experience building and executing integrated marketing campaigns, both inbound and outbound
• Experience leading tradeshow strategy and execution, including measuring ROI
• Experience building and developing high-performing sales and marketing teams across multiple geographies
• Willingness and ability to travel domestically and internationally as needed to support commercial initiatives and team engagement (Approx. 25-35% of time)

Preferred Qualifications

• Advanced degree (MS or MBA) in relevant scientific or business discipline
• Cleaning, disinfection, decontamination, and/or sterilization product experience
• Consumables sales and marketing experience
• Familiarity with CRM systems (Salesforce), marketing automation platforms, and data analytics tools to drive performance and insights.

Benefits

• Base Compensation Range: $177,750 – $222,250
• Annual bonus opportunity of 22% based on company performance
• Annual equity award of $30,000
• Eligible for benefits the first day of the month after you start
• Tiered Medical, Dental and Vision Insurance options, Health savings (HSA), healthcare & dependent care flexible spending (FSA) accounts
• Company paid short term and long-term disability (unless covered by a state disability plan)
• Company paid life insurance and AD&D
• Flexible Time Off Policy
• Paid sick leave of 48 hours per calendar year
• Eligible employees may receive four (4) weeks paid Care Giver leave after 1 year of service or in accordance with state leave laws
• 401(k) plan that provides a 4% Safe Harbor company match on a 4% employee contribution that begins on Day 1
• Employee Wellness and Financial Assistance Resources through Cigna and NY Life
• Nine (9) paid company holidays per year