[Hiring] Account Executive (Growth) @Foundation

Role Description

We’re hiring an Account Executive (AE) to join our Growth Team, reporting directly to the VP of Growth. This is a high-impact role focused on moving qualified opportunities through the pipeline—from discovery to close—by leading conversations, coordinating internal resources, and tailoring our solutions to client needs.

As AE, you will own opportunities, be responsible for 8+ discovery calls a week, and derive them from:

• Inbound qualified leads
• Outbound team’s efforts
• Your own outreach to your network via LinkedIn
• Custom outreach to Cloud100 clients

If one week is low on inbound, you’re hitting the digital pavement to fill your calendar with opportunities. You’ll play a key role in guiding mid-sized to larger deals by collaborating with senior stakeholders including the VP of Growth, Founder, and VP of Strategy. This role is ideal for someone who has mastered sales development fundamentals and is ready to step into ownership of the sales cycle with confidence, strategic insight, and a consultative approach.

Responsibilities

• Lead Discovery & Qualification
  • Conduct discovery calls with qualified inbound or SDR-generated leads, aligning on goals, pain points, and fit.
  • Conduct your own outreach to fill any down weeks in order to hit your KPI metrics of 8 calls/week.
  • Evaluate lead quality against Foundation’s ICP and decide on next-step progression or disqualification.
  • Lead early-stage consultative conversations to frame value and identify client priorities.
• Collaborate on Larger Opportunities
  • Partner with senior stakeholders to develop win strategies and closing motions for larger opportunities.
  • Coordinate internal resources for proposals.
  • Act as the quarterback for the deal, ensuring alignment between client goals and Foundation capabilities.
• Pipeline & CRM Management
  • Maintain clean and accurate HubSpot records across deals, contacts, and stage activity daily.
  • Report weekly on pipeline movement, qualified disco calls conducted, close rates, and projected revenue.
  • Proactively flag risks, stuck deals, or upsell opportunities to leadership.

Qualifications

• 3+ years of experience in sales, business development, or account management in a digital agency environment.
• Strong discovery skills and ability to frame value in early conversations.
• Excellent written and verbal communication, especially in client-facing materials and calls.
• Highly organized with strong follow-through, pipeline hygiene, and task management.
• Experience with CRM tools (HubSpot preferred), proposal development, and consultative sales.

Requirements

• Solution Selling: A strong ability to diagnose customer pain points and align solutions with their needs.
• Multi-Threading & Business Case Development: Building relationships with various stakeholders across the organization.
• Adaptability and Strategic Thinking: Understanding and responding effectively to customer challenges, such as adoption issues or competitive threats.
• Urgency: Being able to make people move quicker than they normally would.
• Compelling Communication: Brevity; being able to get your point across in a confident but concise way.
• "Get it done" Mentality: Striving to be #1, dislikes losing and demonstrating "scrappiness".
• Team Selling: Cross collaboration internally in order to get deals finalized/across the finish line.
• Value Selling: Finding out customer pain points in the discovery stage and applying the value of your product to each of those pain points within your pitch.

Nice-to-Haves

• Background in B2B marketing, SaaS, or digital services.
• Familiarity with Foundation’s offerings (SEO & content strategy, an understanding of GEO/AEO, distribution, paid media).

Location, Timezone & Work Setup

• Work Setup: Fully remote
• Primary Target Locations: Canada, LATAM, Europe. Candidates outside these regions may be considered only if experience is exceptional and working hours align.
• Timezone: Required overlap with EST timezone

Compensation

• Base Pay Range: $80k CAD / year. Range reflects the North America region. May vary for candidates in other regions based on cost-of-labor norms.
• Expected Total Comp (OTE): $125 CAD / year.
• Total compensation includes: Company-wide profit sharing + Commission on expansions/extensions.
• How We Set Comp: Final compensation is determined by experience, role level, and location.

How to apply:

• Fill in Culture Index survey: Culture Index Survey
• Apply through the application form