[Hiring] Vice President of Product Management @Claravine

Role Description

The VP of Product Management leads Claravine's combined Product Management and Product Design organization through the company's growth. Reporting to the Chief Technology & Product Officer (CTPO), this role owns product strategy, and carries commercial accountability for the outcomes that strategy produces: new product and SKU revenue, feature adoption, time-to-value, and Net Promoter Score.

What You'll Do

• Product Strategy & Roadmap
  • Own Claravine's product strategy, and translate it into a prioritized roadmap for category creation that balances revenue enablement and innovation.
  • Hold the roadmap against Claravine's core capability bets.
  • Surface tradeoffs, risks, and dependencies early; recommend a path, then execute decisively once a decision is made.
  • Execute the roadmap, ensuring capabilities ship as adopted customer workflows rather than isolated features.
• Commercial Ownership
  • Own the product's value model — the quantified cost of the customer's current solutions.
  • Ensure every roadmap initiative carries a commercial hypothesis, and every new product or SKU launch carries a commercial plan.
  • Own new product and SKU launches in service of Claravine's new-ARR growth targets.
  • Partner with GTM on pricing and packaging, enablement, and presale motions; be in the field with Sales, not briefing from a distance.
• Product Discovery & Customer Insight
  • Establish and run the product discovery lifecycle: how customer and market feedback gets collected, analyzed, and turned into roadmap decisions.
  • Partner with Customer Success to triage product-related customer challenges and close the loop.
  • Maintain working knowledge of buyer activities (planning, activation, measurement) and the surrounding ecosystem (DAMs, DSPs, CDPs, campaign activation platforms).
• Adoption, Design & Time-to-Value
  • Own product adoption and time-to-value as primary accountabilities, not just feature delivery.
  • Own product design end to end: standards, quality bar, and a measurable UX friction-reduction program.
  • Build product and design debt visibility the same way engineering tracks technical debt: known, prioritized, and deliberately traded off.
  • Deliver the product capabilities that enhance Claravine's Creative Measurement.
• Cross-Functional Leadership & Operating Rhythm
  • Operate the Product-to-Market and Customer Success-to-Product decision forums.
  • Run the Product Council, where the roadmap gets a commercial review with the customer voice at the table.
  • Write and hold the quality bar for product one-pagers, use cases, and specifications that let Engineering start building — be hands-on whenever needed.
• Team & Organization Building
  • Build and scale a high-performing combined Product Management and Design organization, operating in a startup environment.
  • Establish role clarity, career paths, and succession depth across Product and Design.
  • Coach product managers and designers through the full product discovery lifecycle.

Qualifications

• 10+ years of product management experience in B2B SaaS and enterprise workflows, including 5+ years leading product managers, with experience leading leaders.
• Domain Experience: an AdOps and MarTech expert who has worked directly with brands and agencies, understands the specific challenges of AdOps, creative, production, and analytics teams, and knows the multi-faceted approaches used to solve them.
• Proficient with buyer activities (planning, activation, measurement) and the platform ecosystem (DAMs, DSPs, DMPs, CDPs, campaign activation).
• A track record of building complex products that take multiple iterations to become great, in at least two organizations serving a growing enterprise customer base.
• Demonstrable revenue attributable to products or SKUs you owned — not just shipped — including experience carrying a new-product or new-SKU revenue number and being measured on it.
• A track record of pricing and packaging partnership with GTM, and of launches that converted commercially.
• Direct management of designers, or a demonstrated deep working partnership with design leadership, with a track record of raising UX quality in measurable ways (adoption, time-to-value, friction metrics).
• Experience shipping AI-powered capabilities tied to real, measured customer outcomes.
• Strong written and verbal communication skills, with the ability to articulate product direction and build accountability across teams you don't directly own.