Role Description
The Senior Product Strategist plays a critical role in defining and driving the execution of Coupaβs product strategy, operating at the intersection of product, market, and commercial strategy. This role ensures that long-term strategic priorities translate into clear product investments and coordinated execution across the organization.
-
Working closely with Product Management, Product Operations, Product Marketing, Corporate Development, and Go-to-Market organizations.
-
Ensures alignment between market opportunities, customer needs, product roadmap priorities, and commercial models, including pricing and packaging.
-
Combines strong strategic thinking with operational rigor and cross-functional leadership to translate strategy into execution.
-
Requires experience in SaaS product environments and familiarity with procurement, sourcing, or spend management domains.
What Youβll Do
-
Strategy Formulation
-
Develop and evolve the long-term product strategy aligned with company growth priorities and market opportunities.
-
Identify strategic opportunities through structured market analysis, competitive intelligence, customer insights, and technology trends.
-
Support the definition of strategic product priorities and investment areas across the platform and solution portfolio.
-
Translate complex market signals into clear strategic recommendations for product leadership.
-
Strategy-to-Execution Orchestration
-
Drive the translation of product strategy into actionable initiatives, product roadmap priorities, and measurable outcomes.
-
Develop strategic narratives, frameworks, and materials to support executive decision making.
-
Prepare leadership presentations and strategic analyses for senior product and company leadership.
-
Communicate complex strategic topics clearly across technical, product, and business audiences.
-
Coordinate closely with Product Management, Product Operations, Product Marketing, and GTM teams to ensure strategic initiatives are executed consistently across the organization.
-
Ensure alignment between product strategy, roadmap planning, and company-level strategic priorities.
-
Support strategic planning cycles, product portfolio reviews, and cross-functional alignment processes.
-
Commercial Strategy (Pricing & Packaging)
-
Connect product strategy to pricing and packaging frameworks to ensure alignment with customer value and market positioning.
-
Ensure product offerings and commercial models reflect evolving customer needs and market trends.
-
Market & Customer Insights
-
Monitor market trends, competitive developments, and emerging technologies across the enterprise SaaS landscape and analysts.
-
Synthesize customer insights and market data to inform strategic product decisions.
-
Develop structured analyses that guide prioritization of product capabilities and strategic initiatives.
Qualifications
-
6β10+ years of experience in product strategy, product management, consulting, or corporate strategy, ideally within SaaS or enterprise software.
-
Proven ability to lead cross-functional initiatives from strategy development through execution.
-
Strong collaboration skills across product, marketing, and go-to-market teams.
-
Advanced analytical and structured problem-solving capabilities.
-
Excellent communication, storytelling, and executive presentation skills.
-
Experience with (or familiarity in) procurement, sourcing, or spend management domains preferred.
Requirements
-
The estimated pay range for this role is $104,000 - $135,000.
-
The starting salary for the successful candidate will be based on permissible, non-discriminatory factors such as skills, experience, and geographic location.
Benefits
-
Coupa complies with relevant laws and regulations regarding equal opportunity and offers a welcoming and inclusive work environment.
-
Decisions related to hiring, compensation, training, or evaluating performance are made fairly, and we provide equal employment opportunities to all qualified candidates and employees.