[Hiring] Senior Manager, Category Strategy & Analysis @Hims & Hers

Role Description

We’re looking for a Sr. Manager, Category Strategy & Analysis to be the analytical engine behind the Hims categories — Sexual Health (ED/PE), Testosterone, and Hair. You’ll partner with the GM and Category Directors to shape, prioritize, and drive the initiatives that move the P&L, turning rich analytics and synthesized insight into decisions: what we build, what we launch, and in what order.

This is a strategy seat with real leverage. The Hims portfolio runs on two roadmaps — the tech product roadmap and the treatment development pipeline — and your sizing, models, and prioritization frameworks are what keep both honest, aligned, and defensible in front of leadership.

Reports to the General Manager, Hims. Works day-to-day with Category Directors, finance, product, analytics, and clinical partners.

Qualifications

• 6+ years of business experience; management consulting or strategy experience is required.
• Proven experience in strategic analytics and business prioritization.
• Strong analytical skills with the ability to derive actionable insights from complex data sets.
• Demonstrated success synthesizing large amounts of data into clear, executive-ready narratives and materials.
• Excellent communication and collaboration skills to work effectively across cross-functional teams.
• A proactive and flexible mindset — you identify and address challenges independently and quickly.
• Bachelor’s degree; MBA preferred.

Requirements

• Drive Category Strategy & Prioritization
• Act as a strategic thought partner to the GM and Category Directors on the category’s biggest levers — acquisition, retention, conversion, and new-treatment launches.
• Own the analytical backbone of growth initiative management: size opportunities, build prioritization frameworks (impact vs. effort, must-have vs. nice-to-have), and maintain a stack-ranked view across the acquisition, tech product, and treatment development roadmap.
• Pressure-test business cases before they reach leadership — make the assumptions explicit and the trade-offs visible.
• Generate ideas and stay on the lookout for opportunities that sit beyond one initiative and would meaningfully drive business value.

• Lead in Analytics & Modeling
• Use business acumen and justifiable assumptions to build models that drive real decisions — forecasts, scenario analyses, initiative sizing.
• Create and manipulate dashboards and charts in Looker and Amplitude to draw conclusions, feed models, and make recommendations.
• Own recurring performance reads — initiative scorecards and WBR inputs across revenue, contribution margin, retention, S2S, and ARPU.
• Become a close partner to the analytics team, understanding the nuances of data and reporting.

• Champion Experiments & Strategic Projects
• Develop and deploy experiments with product and analytics; monitor results and recommend iterations and improvements.
• Act as a leader, key resource, and thought partner in the execution of high-priority one-off projects.
• Proactively generate hypotheses and solve for problems before they arise; adapt quickly to new organizational priorities.

• Support Treatment & Program Launches
• Analyze the potential of new treatments, SKUs, and programs — build scenarios and initial forecast models that feed the treatment development roadmap.
• Conduct market analysis to identify emerging trends and opportunities in men’s health.
• Help build the launch playbook — map what has to be true for launch success, from clinical and regulatory milestones to go-to-market.

Benefits

• Competitive salary & equity compensation for full-time roles
• Unlimited PTO, company holidays, and quarterly mental health days
• Comprehensive health benefits including medical, dental & vision, and parental leave
• Employee Stock Purchase Program (ESPP)
• 401k benefits with employer matching contribution
• Offsite team retreats