[Hiring] Principal Product Manager, Identity & Trust @Life360

Role Description

Every Life360 moment starts with a sign-in. A parent opens the app to check on a teen's first drive. A grown child makes sure their aging parent arrives home safely. A family shares their live location to coordinate with neighbors on a trip. If the wrong person gets into an account, or a loved one gets locked out, we've created a trust-breaking moment. Identity is the front door to our members' most sensitive data, and it has to be effortless and secure. We are looking for a seasoned product leader with a strong point of view on how to make that true at global scale.

• Own and execute the strategy for how Life360 determines who our members are and keeps them safe: identity, authentication, account sign-in, and account recovery.
• Own the problem end to end, from the sign-in experiences members see to the identity services, risk signals, and data models behind them.
• Set the bar for what a world-class consumer identity experience looks like, define the metrics that prove it, and drive alignment across engineering, security, privacy, customer care, and leadership.
• Work directly with Foundations and Enterprise leadership to build the practices, systems, and knowledge that keep our members' accounts safe.

Qualifications

• 10+ years of product management experience, including significant time at a principal or staff level with cross-functional scope.
• Deep, hands-on experience owning consumer identity, authentication, account security, or trust products at scale, ideally for a global consumer app with tens or hundreds of millions of users.
• Strong cybersecurity depth: fluent in threat modeling, account takeover, fraud and abuse, MFA, passkeys/FIDO2/WebAuthn, OAuth/OIDC, session management, and credential security.
• Real empathy for members: understanding that a locked-out parent or a worried teenager is on the other end of every flow designed.
• Full-stack product ownership: comfort with backend identity services and APIs, and equal care for the mobile and web experience, including login, onboarding, and recovery UX.
• Global mindset: experience launching and operating identity flows across many countries, regulatory regimes, languages, and device and carrier environments.
• Working knowledge of privacy, compliance, and standards that shape identity (e.g., NIST 800-63, GDPR, CCPA, COPPA); experience with minors' accounts or age assurance is a plus.
• Experience driving alignment across large, matrixed organizations, including Engineering, Security, Legal, Privacy, and Customer Support.
• Strong analytical instincts; use quantitative data and qualitative signal to define what good looks like, run experiments, and hold the bar there.
• Excellent written and verbal communication; able to distill complex security and technical realities into clear business priorities for diverse audiences.
• High ownership and bias for action; identify the problem and mobilize the right people rather than waiting to be asked.

Requirements

• Define the vision, strategy, and roadmap for AuthN and AuthZ at Life360.
• Design account management and recovery that gets legitimate members back in quickly, without handing keys to an attacker.
• Partner with Security on Enterprise Tech to anticipate account takeover, credential stuffing, phishing, SIM-swap, and social engineering.
• Lead the roadmap for passkeys, passwordless and phishing-resistant authentication, step-up and risk-based authentication.
• Design identity for 180+ countries: phone-number-first behaviors, SMS and OTP deliverability and cost, regional carrier and device realities.
• Handle identity questions unique to a family product: teen and minor accounts, age assurance, parental consent, circle membership.
• Define company-wide identity and trust KPIs that let product and engineering move fast without second-guessing the foundation.
• Drive the telemetry, fraud signals, and detection approach for abuse, friction, and drop-off across the entire identity journey.
• Translate threat models, incident learnings, and identity data into narratives for executives.
• Partner with teams across the company, including growth, subscriptions, partnerships, and Customer Care.

Benefits

• Medical, dental, vision, life and disability insurance plans (100% paid for employees).
• Paid parental leave.
• 401(k) plan with company matching program.
• Mental Wellness Program & Employee Assistance Program (EAP) for mental well-being.
• Generous time off: flexible PTO, companywide holidays throughout the year plus summer and winter shutdowns.
• Learning & Development programs.
• Equipment, tools, and reimbursement support for a productive remote environment.
• Free Life360 Platinum Membership and Tile trackers.