[Hiring] Head of Portfolio, Innovation & Digital-First Consumer Brands @EyePromise

Role Description

EyePromise is building a focused, high-impact growth engine—simplifying the portfolio, scaling what works, and creating new digital-first revenue streams.

The Head of Portfolio, Innovation & Digital-First Consumer Brands is a hands-on builder role responsible for driving:

• Portfolio optimization (what we prioritize and scale)
• Commercial innovation (bundles, offers, new products)
• Digital-first brand incubation (new revenue streams)

This role connects what we build with how it performs in market—ensuring innovation drives real, measurable growth, and will report into the Commercial Growth Officer.

You will build, test, and scale—not just plan.

Qualifications

• 5–8 years experience in growth, DTC, startups, or innovation roles
• Proven track record of personally launching and scaling products, offers, or campaigns
• Experience working on bundles, attach strategies, or portfolio optimization
• Experience in creator economy, social commerce, or digital-first brands
• Experience in consumer health, supplements, or regulated categories
• Background in startups or building new ventures
• Familiarity with Shopify, Recharge, Klaviyo
• Strong commercial instincts (CAC, LTV, conversion, margin)
• Highly action-oriented with a bias for speed

Requirements

• Own day-to-day portfolio management and optimization, including:
• SKU prioritization and rationalization (what to scale vs. deprioritize)
• Pricing strategy and testing (price points, promo structure, discounting)
• Product mix and margin optimization
• Identify opportunities to improve:
• Conversion
• AOV / attach rate
• Customer lifetime value
• Partner with Growth, CX, and Sales to translate portfolio decisions into in-market execution
• Continuously refine the portfolio toward fewer, higher-performing SKUs and offers

Benefits

• Medical, Dental, Vision Insurance
• Company paid Short Term Disability, Long Term Disability, Life Insurance
• Remote position
• A 401k that the company matches after 1 year
• Friendly, team-oriented work environment
• Equal Opportunity Employer