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Head of Conversion Rate Optimization @Directive

[Hiring] Head of Conversion Rate Optimization @Directive

Mar 13, 2025 - Directive is hiring a remote Head of Conversion Rate Optimization. 💸 Salary: unspecified. 📍Location: USA, UK, Canada, Australia.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more.

Role Description

We are seeking a dynamic CRO Director to lead our Conversion Rate Optimization efforts, helping us deliver exceptional client results and achieve department growth.

  • Manage a growing team of CRO Strategists and Designers.
  • Lead the transformation from a design-focused department to a conversion-focused powerhouse.
  • Establish and refine best practices and methodologies for conversion rate optimization.
  • Work closely with the sales and marketing teams to grow the product's revenue and meet P&L goals.
  • Lead the overhaul of the existing team to shift focus from design to CRO.
  • Develop and implement CRO methodologies that align with Directive's Customer Generation strategy.
  • Collaborate with sales on pitches for new business and upsell opportunities.
  • Own team development, including upskilling designers in CRO principles.
  • Ensure financial success by maintaining healthy department margins and achieving revenue targets.
  • Drive thought leadership in CRO and contribute to internal knowledge sharing and external marketing initiatives.
  • Work with clients to identify conversion opportunities and lead A/B testing initiatives.
  • Report on CRO performance, providing insights and actionable recommendations for continued growth.

Qualifications

  • 5+ years of experience in Conversion Rate Optimization with a proven track record in B2B SaaS environments.
  • Demonstrated experience managing or transforming a team towards CRO.
  • Strong understanding of optimization tools (e.g., Google Optimize, Optimizely, Hotjar).
  • Proven experience working cross-functionally with marketing and sales teams.
  • Excellent leadership, communication, and interpersonal skills.
  • Ability to thrive in a fast-paced, performance-driven environment.

Benefits

  • Medical, dental, vision plans, disability, and life insurance coverage for you and your family.
  • Access to certified therapists through Spring Health, membership to Headspace.
  • Physical therapy through Omada, fertility support through Carrott, thousands of Aaptiv virtual workouts.
  • Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge.
  • Traditional and Roth 401(k) with a 3% company match.
  • Annual bonus based on tenure, which scales in total amount over time.
  • Annual Anniversary Trip.

Work Environment Requirements

  • Remote-first company with the ability to work from anywhere in the US.
  • Opportunity to operate 100% virtually from your home office.
  • Must be able to remain stationary for extended periods and have reliable internet access.
  • Reasonable accommodations may be made to enable qualified individuals with disabilities.

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Back to Remote jobs  >   Product
Head of Conversion Rate Optimization @Directive
Product
Salary 💸 unspecified
Remote Location
USA, UK, Canada, Australia
Job Type full-time
Posted Mar 13, 2025
Apply for this position Unlock 52,193 Remote Jobs
📍 Be aware of the location restriction for this remote position: USA, UK, Canada, Australia
Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
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