Role Description
Transform how millions learn online! As a YouTube Channel Owner at Hostinger, you'll be the face of our channel, using your creativity to bring our educational content to life. You'll own the entire local production process & strategy—from idea to creative implementation (ideate, write, record, publish, optimize, analyze). This role demands both creative vision and strategic thinking.
Your day-to-day includes:
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Own the entire Spanish channel: Ideate, research, write, record, publish, and analyze—managing the full production workflow from concept to optimization. Use freelance support where needed.
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Create & perform: Record engaging, informative videos (long-form and Shorts) that bring our educational content to life for Spanish-speaking audiences.
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Shape localized strategy: Set channel goals, conduct keyword and competitor research, and shape content direction based on regional insights and cultural nuances.
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Analyze & optimize: Track video performance metrics, identify what's working (and what's not), and implement data-driven improvements to boost retention and growth.
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Collaborate cross-functionally: Work with freelance editors on visual execution, partner with scriptwriters on content development, and contribute to quarterly planning with the broader YouTube team.
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Manage the details: Handle video uploads, metadata optimization, A/B thumbnail testing, and maintain SOPs to keep production running smoothly.
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Innovate continuously: Test new formats, experiment with hooks and structures, and help drive our evolution from tutorial-focused content to an entertaining, human-centered learning hub.
Qualifications
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3+ years of experience in content creation & strategy with proven on-camera work (YouTube content preferred).
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Spanish-speaking, native-level language skills.
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Strong acting and presentation skills—comfortable on camera, able to refine delivery, energy, and storytelling to connect with audiences.
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Good understanding of YouTube platform specifics: retention strategies, content optimization, and what makes videos perform.
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Ability to analyze performance data and translate metrics into actionable content decisions.
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Creative writing skills and SEO knowledge with the ability to structure content, localize scripts, and adapt messaging for French-speaking audiences.
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Experience managing multiple projects independently—strong organizational skills, accountability for deadlines, and self-driven workflow management.
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Knowledge of video production fundamentals and visual storytelling principles.
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Excellent cross-functional collaboration and communication skills, comfortable working with remote teams and freelancers.
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Creative problem-solver who balances artistic vision with performance data—can advocate for ideas and back them up with reasoning.
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Market research skills: ability to analyze competitors, identify content opportunities, and bring locale-specific insights to shape the local strategy.
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Nice to have: Experience with multi-cultural teams, familiarity with tech/web-building niche, knowledge of AI-powered editing or writing tools, background in video strategy or analytics, or cross-platform content experience (TikTok, Instagram).
Benefits
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🚀 360 Growth: We provide limitless learning opportunities: access to platforms like Reforge and CoachHub, global conferences, feedback culture, digital libraries, and industry-leading subscriptions. Advance your career with internal mobility, and grow with a team eager to share knowledge and support your success.
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🎯 Freedom & responsibility: Work on your terms, whether from the comfort of home or anywhere in the world. With a home office budget, you can elevate your workspace. Enjoy the flexibility to manage your schedule while bringing your ideas to life in a fast-paced, dynamic environment.
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💪 Wellness simplified: Your health comes first with company-provided sick days, 20 paid suspension days, Headspace subscriptions, and recharge leave. Participate in wellbeing-dedicated events and simply enjoy the balance of a lifestyle that prioritizes wellness.
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🎉 Work hard - play hard: Celebrate your achievements with company events like Town Hall, Meet the Client initiatives, team-building experiences, and workations. Celebrate life’s big moments with milestone gifts for weddings, new parenthood, and graduations.