[Hiring] Vice President of Social @Courier Newsroom

Role Description

COURIER seeks a Vice President of Social to join its national division. Reporting to the Managing Director of COURIER’s national team, the VP will build and maintain a robust social media presence for @CourierNewsroom’s social accounts across all platforms — including video-based platforms (Instagram and TikTok) and text-based platforms (Facebook, Twitter/X, Threads, LinkedIn, and Bluesky).

• Steer National brand’s editorial and digital engagement strategy across all relevant social media platforms to achieve audience reach, engagement, acquisition, and online fundraising goals.
• Direct content creation (graphics & video) informed by COURIER editorial drumbeats, including brainstorming new ideas and managing projects from concept to completion.
• Closely monitor current events to create relevant social content that aligns with COURIER’s editorial priorities.
• Identify and establish media-sharing partnerships with content creators, mission-aligned organizations, celebrities, and influential social personalities that expand audience reach, content distribution, and growth opportunities.
• Direct national social content, talent-led social products, and collaborative partnerships.
• Track, analyze, and report on social KPIs, providing actionable recommendations to improve performance based on the data findings.
• Test and optimize social content, publishing, and distribution strategies to improve results.
• Drive measurable audience conversion from social platforms to COURIER’s newsletters, podcasts, web shows, and other owned products.
• Lead COURIER national’s marketing efforts, in coordination with HQ support staff.
• Create and maintain a regular social marketing calendar, promoting COURIER’s national products (newsletters, web shows, podcasts, etc.) with measurable growth and engagement results.
• Lead and develop National social team, establishing clear expectations and accountability while serving as a mentor.
• Send bi-weekly round-ups of national content to COURIER’s marketing list.
• Manage independent social contractors.

Qualifications

• Minimum of 8 years of experience in social content curation and creation.
• A political expert in their own right, with a strong understanding of the national and gubernatorial political landscape and the ability to quickly and accurately break down the news.
• Strong background in political content creation, with preference given to candidates with newsroom, campaign, advocacy organization, or PAC experience.
• Graphic design experience (required for this role).
• Strong knowledge of best practices in social video publishing.
• Excellent written and verbal communication skills, with a keen eye for design.
• Video editing skills are not required but preferred.

Requirements

• Compensation: The annual salary for this role starts at $120,000.
• Unlimited Paid Time Off (PTO), 11 paid holidays a year.
• Full suite of health benefits.
• Flexible working arrangements.
• $500 home office reimbursement.