[Hiring] User Acquisition @Betclic Group
Apr 07, 2025 - Betclic Group is hiring a remote User Acquisition. 💸 Salary: unspecified. 📍Location: Portugal.
Role Description
The User Acquisition Executive will be responsible for implementing and optimizing Betclic's acquisition strategy in Portugal for Social, Display and Search campaigns. This role will focus on campaign execution, performance monitoring, and continuous optimization to drive user growth.
- Manage paid acquisition campaigns across multiple traffic sources (Google, Meta, Programmatic, etc.)
- Manage and optimize Search acquisition campaigns, including Apple Search Ads and SEA
- Optimize campaigns based on performance data to maximize ROI
- Monitor budget allocation and adjust strategies as needed
- Develop and adapt acquisition strategies tailored to the Portuguese market
- Test new acquisition channels and products to drive acquisition growth
- Stay updated on local regulations and market trends
- Monitor and report key performance metrics (ROI, CPA, conversion rates, etc.)
- Analyze acquisition performance using data and KPIs
- Provide insights and recommendations to improve effectiveness
- Provide ad-hoc analyses and recommendations to optimize performance through data-driven iterations and A/B testing
- Work closely with local marketing and business teams to align efforts
- Ensure coordination between global and local strategies for seamless execution
- Work closely with the Design team to create high-performing assets for acquisition campaigns
Qualifications
- 1 to 2 years of experience in app promotion or digital marketing (including internships)
- Experience in managing paid campaigns on Facebook for mobile
- Strong analytical and ad platforms skills
- Interest in sport is a big plus
- Knowledge of the Portuguese market and its digital landscape
- Fluent in spoken and written English; Portuguese is a big plus
Benefits
- 25 paid vacation days and 10 "RTT" days
- A Ticket Restaurant® card loaded with €10 per day (50% funded)
- 100% coverage of a health insurance plan for you and your children
- 50% coverage of transportation costs or an annual sustainable mobility bonus (€200 for sustainable commuting)
- An advantageous telecommuting policy
- An annual training program
- Exceptional office facilities with a rooftop for sunny breaks and lunches overlooking the Cité du Vin
- Internal events to spice up your daily routine
- Free sports classes at our facilities
- Opportunity to work in a young, friendly, and fun atmosphere
Company Description
Betclic is an online gaming and tech company that stands out for its dynamism and ambition. Driven by the energy of a fast-growing, multicultural, and international team, it is a leader in sports betting across multiple countries. Every day, Betclic strives to provide its players with an optimal entertainment experience—safe, responsible, and supported by cutting-edge technology.
With its headquarters in Bordeaux, Betclic has 1,300 employees spread across five countries (France, Malta, Poland, Portugal, and Ivory Coast), operating in a hypergrowth environment. Here, every day is a new challenge in a modern and dynamic setting.
At Betclic, we strongly believe that innovation comes from diversity and inclusion, and that every talent has a place. We foster a caring and stimulating work environment where everyone can thrive and contribute fully to our collective success.
Are you passionate about sports and tech? Do you want to take on challenges and shape the future of online gaming? Join the Betclic adventure!
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| 📍 | Be aware of the location restriction for this remote position: Portugal |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
💸
unspecified
|
Remote
Location
Portugal
|
|
Job Type
full-time
|
Posted
Apr 07, 2025
|
| 📍 | Be aware of the location restriction for this remote position: Portugal |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
