[Hiring] UAM/Marketing Manager @Talent First

Role Description

This role combines performance marketing, creative strategy, and market ownership. We're looking for someone who deeply understands Japanese users, local advertising platforms, and what messaging actually converts in the Japanese market.

• Launch, optimize, and scale campaigns on Yahoo Ads and LINE Ads
• Develop creative strategy tailored to the Japanese audience (messaging, visuals, tone of voice)
• Manage and scale advertising budgets while maintaining profitability targets
• Own campaign performance and growth metrics (Spend volume, CPA / CAC, Conversion rates, Funnel efficiency)
• Test creatives, landing pages, and audiences with cultural context in mind
• Analyze performance and identify new growth opportunities

Qualifications

• Born in Japan and native-level Japanese proficiency is mandatory
• Deep understanding of Japanese internet culture, consumer behavior, local advertising trends and communication nuances and expectations
• Hands-on experience with Yahoo Japan Ads and LINE Ads, with at least $30,000 monthly in spend on these platforms
• English: B1 or higher
• Proven experience promoting B2C products, Digital products / online services / apps / subscriptions

Benefits

• Career development: A team with proven expertise in B2C performance marketing — real know-how to learn from and room to grow.
• Real impact: Opportunity to own and build out the Japanese market direction from the ground up.
• Flexibility: Any work format — full-time, part-time, or project-based — we're open to discussing what works for you.
• Collaborative environment: Work with a dynamic, innovative team across multiple departments.
• Competitive Salary

Company Description

MCR is an international performance-driven company specializing in online IQ tests, brain training platforms, and detailed result reporting. We serve customers primarily in North America, Asia, and Japan, generating millions of monthly user visits through performance marketing across all major channels. Headquartered in Cyprus, MCR operates globally with a focus on innovation and continuous growth.