[Hiring] Team Lead Media @AUTO1 Group

Role Description

As Team Lead Media for our consumer brands (wirkaufendeinauto.de and its sister brands across Europe and Autohero), you will join the international Marketing team of AUTO1 Group.

• Take full ownership of budget allocation and outcomes for all Traditional and Digital Media Marketing activities across two flagship brands and four key European markets.
• Inspire and lead an international team of 5–6 dedicated professionals, spanning Junior to Senior levels, by delivering actionable feedback and fostering an environment of continuous growth and development.
• Drive the end-to-end planning, execution, and evaluation of high-impact, performance-driven brand marketing campaigns across TV, YouTube, Radio, and a variety of offline channels.
• Leverage your robust network within the media industry to uncover, secure, and activate the most effective offline marketing opportunities, accelerating customer acquisition and amplifying brand awareness.
• Elevate our brand media strategy by integrating data-driven insights, maximizing traffic generation, and advancing key brand KPIs through innovative and measurable approaches.
• Champion data-centric decision making by seamlessly connecting media performance metrics with core business data using state-of-the-art analytics tools and methodologies.
• Play a pivotal role in developing and implementing more sophisticated approaches to measurement and attribution, enabling deeper insights into the effectiveness of media investments and driving continuous optimization across all channels.

Qualifications

• 7+ years of progressive experience designing, managing, and optimizing complex online and offline marketing campaigns, consistently delivering measurable growth in fast-paced environments.
• Proven leadership capabilities, including direct management and mentorship of diverse, high-performing marketing teams.
• In-depth expertise in the French or German media markets, with a solid appreciation for local cultural and regulatory nuances.
• Advanced analytical and strategic problem-solving skills, with expert-level proficiency in Excel, and hands-on experience extracting, analyzing, and interpreting campaign data using SQL, BigQuery, or similar tools.
• Mastery of advanced measurement and attribution methodologies to accurately evaluate marketing impact and drive data-informed strategy.
• Demonstrated success in media planning for streaming and digital video platforms, with an innovative mindset for leveraging evolving ecosystems to drive brand growth.
• Skilled in programmatic media buying with a deep understanding of data-driven audience targeting, bidding strategies, and cross-channel integrations.
• Outstanding communication and presentation abilities in English, with the ability to translate complex insights for both technical and non-technical audiences.
• Proven ability to build and manage agency and supplier relationships, including contract negotiation, budget management, and performance evaluation for maximum value.
• Exceptional project management skills, with the capacity to prioritize, delegate, and drive multiple high-impact campaigns simultaneously while ensuring top-quality outcomes.
• A champion of innovation and continuous improvement, eager to challenge the status quo, implement best practices, and energize teams around ambitious goals.
• Highly adaptable and proactive, skilled at anticipating market shifts, leading teams through uncertainty, and capitalizing on new opportunities.
• Hands-on experience with DV360 and/or Amazon Video Advertising platforms is a strong plus.

Benefits

• Your work-life balance and working from home are part of our culture, so we offer you working-from-home options, flexible working hours, and 30 days of vacation.
• We invest in your personal and professional growth with a dedicated education budget for online courses, conferences, and training.
• We offer discounts on well-known brands like Flaconi, Bosch, Apple, and Sky, as well as special offers on used cars for you, your family, and your friends.

Additional Information

• Once a unicorn, now a listed public company, be part of our success story!
• More than 90 different nationalities make up for a truly international and diverse working environment.
• Stay Mindful! We believe that mental well-being is crucial for your personal and professional success. Release tension with free access to Headspace!

Contact

Cezary Sliszka

At AUTO1 Group we live an open culture, believe in direct communication, and value diversity. We welcome every applicant; regardless of gender, ethnic origin, religion, age, sexual identity, disability, or any other non-merit factor.