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Sr. Director, Paid Social Performance Marketing @Hims And Hers

[Hiring] Sr. Director, Paid Social Performance Marketing @Hims And Hers

Mar 21, 2025 - Hims And Hers is hiring a remote Sr. Director, Paid Social Performance Marketing. đź’¸ Salary: unspecified. đź“ŤLocation: USA.

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Role Description

The ideal candidate has a track record of success in roles at growing companies, ideally at a tech, healthcare or consumer startup. You love both building and optimizing, and both strategizing and doing. You are a structured and creative thinker, able to toggle easily between the big themes and the little details. You love data and customer insights and you can prove your ability to learn new systems quickly. And you love working with smart colleagues of varied expertise who share a commitment to putting the customer first!

  • Manage the entirety of the paid social performance budget for our largest and foundational product category: Sexual Health.
  • Be fiscally responsible for an annual budget well into the 10-figures, and held to strict CPA and ROAS targets.
  • Partner with the product managers, product marketers and editorial teams to identify and address business opportunities.
  • Seamlessly triangulate between MMM, MTA and Conversion Lift Study readouts to guide your investment strategy.
  • Coach junior talent on your team.
  • Analyze impact, rapidly testing hypotheses and conducting data analysis with a goal of constantly improving the metrics.
  • Collaborate with Creative, Integrated Marketing, Marketing Analytics and Product Marketing, to develop and execute a testing strategy and roadmap across measurement, creative, and in-platform optimizations.
  • Manage the creative production roadmap with external performance creative agencies as well as in-house creative teams.
  • Work closely with our Meta account team, navigating Alphas, Betas and measurement opportunities.
  • Specialize in applying complex/ambiguous data to surface actionable insights and strategies across the customer journey.
  • Launch new and experimental marketing channels in search of sustainable growth.
  • Lead cross-functional teams on projects to help us grow.
  • Continuously build business relationships across functional teams.

Qualifications

  • Bachelor's Degree preferably with a focus in an analytical field Required.
  • 12+ years of professional experience with evidence of increasing responsibility in e-commerce marketing and owning a budget required.
  • Experience owning an annual performance budget in the 10-figures.
  • Prior public company experience required.
  • Deep experience in marketing measurement.
  • Experience with marketplaces or past consulting experience is a plus.
  • Strategic and tactical experience designing, building and executing scalable processes from scratch, ideally in an operations-intensive environment.
  • Exceptional quantitative skills and aptitude.
  • Strong communication skills and attention to detail.
  • Creative problem-solver with excitement to work on cross-functional teams and projects.

Benefits

  • Competitive salary & equity compensation for full-time roles.
  • Unlimited PTO, company holidays, and quarterly mental health days.
  • Comprehensive health benefits including medical, dental & vision, and parental leave.
  • Employee Stock Purchase Program (ESPP).
  • Employee discounts on hims & hers online products.
  • 401k benefits with employer matching contribution.
  • Offsite team retreats.

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đź“Ť Be aware of the location restriction for this remote position: USA
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Back to Remote jobs  >   Marketing
Sr. Director, Paid Social Performance Marketing @Hims And Hers
Marketing
Salary đź’¸ unspecified
Remote Location
USA
Job Type full-time
Posted Mar 21, 2025
Apply for this position Unlock 53,246 Remote Jobs
️
đź“Ť Be aware of the location restriction for this remote position: USA
‼ Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
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