[Hiring] Social Media Manager @Whatnot

Role Description

We’re hiring a Social Media Manager to help us create standout, high-performing content across platforms, with an emphasis on TikTok. This role is deeply hands-on and focused on developing content that drives engagement, reach, and cultural relevance.

• You will be responsible for end-to-end content creation, from ideation to execution to performance analysis.
• You’ll own content creation across social platforms, with a focus on TikTok.
• Concept, shoot, edit, and publish content at a high velocity.
• Identify trends, formats, and hooks that drive performance.
• Rapidly test and iterate on content ideas based on performance data.
• Analyze content performance and double down on what works.
• Collaborate with sellers, creators, and internal teams to produce engaging content.
• Contribute to overall social strategy while staying deeply involved in execution.

Qualifications

• 2–5 years of experience managing social media for a brand (preferably startup or high-growth environment).
• Proven track record of creating content that drives engagement and growth.
• Deep understanding of internet culture, trends, and humor.
• Deeply obsessed with what makes content perform—hooks, pacing, retention, and why people keep watching.
• Highly proficient in short-form video creation (TikTok, Reels, Shorts).
• Strong editing skills and familiarity with tools like CapCut, Premiere, or similar.
• Comfortable both behind and in front of the camera, with a natural on-screen presence when needed.
• Operates with a high-output mindset, consistently creating and testing multiple pieces of content per week.
• Self-starter who thrives in a scrappy, fast-paced environment.

Benefits

• Flexible Time off Policy and Company-wide Holidays (including a spring and winter break).
• Health Insurance options including Medical, Dental, Vision.
• Work From Home Support.
• $1,000 home office setup allowance.
• $150 monthly allowance for cell phone and internet.
• Care benefits.
• $450 monthly allowance on food.
• $500 monthly allowance for wellness.
• $5,000 annual allowance towards Childcare.
• $20,000 lifetime benefit for family planning, such as adoption or fertility expenses.
• Retirement; 401k offering for Traditional and Roth accounts in the US (employer match up to 4% of base salary) and Pension plans internationally.
• Parental Leave: 16 weeks of paid parental leave + one month gradual return to work (company leave allowances run concurrently with country leave requirements which take precedence).

Company Description

Whatnot is the largest livestream shopping platform in North America and Europe to buy, sell, and discover the things you love. Whether it's trading cards, fashion, electronics, or live plants, our sellers are building real businesses across hundreds of categories. We're building live commerce at a scale that's never been done in the West, and there's no playbook to copy.

As a remote co-located team, we're inspired by our values and anchored in hubs across the US, UK, Ireland, Poland, Germany, and Australia. We move fast, stay close to our users, and focus on the work that drives the most impact.

We're one of the fastest growing marketplaces and were recently named the #1 Best Startup Employer in America by Forbes.