Role Description
The client is seeking a Mid-Level Social Analyst to own organic social media performance reporting, analyze audience engagement and cultural impact, and deliver actionable insights that influence content strategy, brand growth, and digital marketing decisions across multiple brand channels.
Day-to-Day Responsibilities:
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Own monthly organic social media performance reporting across multiple corporate and consumer brand channels.
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Analyze social KPIs, including engagement rates, shares, saves, comments, follower growth, and non-follower reach.
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Calculate cultural impact scores and identify content performance trends across social platforms.
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Produce quick-turn reports for product launches, major campaigns, and high-priority brand activations.
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Conduct social listening, sentiment analysis, competitor benchmarking, and audience behavior research.
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Translate complex data into executive-ready PowerPoint presentations, dashboards, and strategic recommendations.
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Partner with social media, creative, editorial, and marketing teams to optimize content formats, posting cadence, and audience growth.
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Maintain data accuracy, Boolean search queries, reporting taxonomies, and dashboard configurations.
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Identify data inconsistencies, monitor platform algorithm changes, and improve reporting workflows.
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Support junior analysts through quality assurance, collaboration, and workflow guidance.
Qualifications
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3β5+ years of experience in social media analytics, digital research, or communications measurement.
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Bachelor's degree in Marketing, Communications, Data Analytics, Statistics, or a related field.
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Advanced experience with enterprise social listening tools such as Brandwatch, Sprinklr, Talkwalker, or Cision.
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Advanced Microsoft Excel skills, including pivot tables, lookup functions, nested formulas, and data cleaning.
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Strong PowerPoint skills with experience creating executive-facing reports and visual data storytelling.
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Experience independently managing recurring organic social media reporting across multiple channels or brands.
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Strong understanding of social media KPIs, audience engagement, platform algorithms, and content optimization.
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Experience with Boolean search queries, sentiment analysis, competitor benchmarking, and data quality assurance.
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Ability to translate quantitative findings into actionable content and marketing recommendations.
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Excellent analytical, communication, presentation, and stakeholder management skills.
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Ability to work independently, manage competing priorities, and deliver accurate reporting under tight deadlines.
Requirements
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Must be authorized to work in the U.S. This position is not eligible for sponsorship.
Benefits
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Eligible for Health, Dental, Vision, 401K.