[Hiring] SEO Specialist @Staffstream

Role Description

This is a hands-on SEO role where execution, technical depth, and measurable performance matter.

A well-established Australian property and disaster restoration company is seeking an experienced SEO Specialist to own and execute its organic search strategy for a direct-to-consumer brand. This role focuses on building organic presence from a brand-new domain — executing a structured 12-week SEO roadmap across foundation, development, and maintenance phases.

You’ll work independently within a defined execution framework, driving rankings, traffic, and qualified inbound leads.

How You’ll Make an Impact

• Take full ownership of organic performance — from keyword strategy to technical health to local visibility.

Keyword Research & Strategy

• Conduct comprehensive keyword research targeting service terms across local suburbs using SEMrush.
• Build tiered keyword lists (Tier 1 active targets, Tier 2 monitoring) mapped to specific pages.
• Prevent keyword cannibalisation through structured planning.
• Conduct baseline and ongoing competitor audits.
• Prioritise suburbs based on search volume, competition, and commercial value.

On-Page & Technical SEO

• Optimise title tags, meta descriptions, headings, schema markup, internal linking, and image alt text.
• Implement and maintain LocalBusiness and Service schema.
• Manage Google Search Console (sitemaps, indexing, crawl errors).
• Maintain technical site health including page speed, mobile responsiveness, and Core Web Vitals.
• Build internal linking architecture using a hub-and-spoke model.

Local SEO & Google Business Profile

• Set up, optimise, and actively manage Google Business Profile (Service Area Business).
• Maintain NAP consistency across local directories.
• Develop suburb-level landing pages with unique, localised content.
• Implement review generation strategies.
• Expand suburb coverage based on performance data.

Link Building & Content Optimisation

• Develop and execute structured link-building outreach.
• Coordinate SEO optimisation of published content.
• Track link acquisition and outreach performance.

Analytics, Tracking & Reporting

• Set up and manage GA4, Google Tag Manager, and call tracking.
• Monitor keyword rankings, search visibility, and domain authority.
• Deliver structured milestone reports (Week 9 & Week 12).
• Use data to drive optimisation and prioritisation decisions.

Workflow & Collaboration

• Manage tasks and documentation within Notion.
• Collaborate using AI tools (e.g., Claude AI) to streamline workflows.
• Communicate progress and blockers proactively to leadership.

Qualifications

• Based in the Philippines and seeking a full-time remote role.
• 3+ years of hands-on SEO experience, particularly in local or service-based industries.
• Strong technical SEO capability (Search Console, schema markup, site audits, crawl analysis, Core Web Vitals).
• Proven experience managing Google Business Profile and local SEO strategies.
• Highly proficient in SEMrush.
• Experience setting up and interpreting GA4 and Google Tag Manager.
• Comfortable working within Notion for task management and documentation.
• Communicate clearly and confidently in written and verbal English.
• Can work independently within a structured execution plan.

Requirements

• Experience launching SEO from a brand-new domain.
• Experience in property services, restoration, or emergency-response industries.
• Familiarity with Surfer SEO, Screaming Frog, or similar tools.
• Understanding of how paid media complements organic search.
• Comfort using AI tools to enhance productivity.

Benefits

• Full-Time | Monday to Friday (Australian business hours).
• Remote role for Philippine-based candidates only.
• Fully compliant PH employment — including taxes and government contributions (Not freelance or project-based).
• HMO with 1 free dependent.
• Life insurance.
• Paid leave credits.
• Government-mandated benefits including 13th month pay.
• Work-from-home equipment provided.

How to Apply

• Apply via the Staffstream Careers Page and include:
• Updated CV.
• Short video recording (2–3 minutes) outlining your local SEO experience and measurable results.
• Examples of SEO campaigns you have managed (rankings, traffic growth, lead attribution).
• Additional assessment tasks may be required during the hiring process.