[Hiring] SEO Manager @Rocket Clicks

Role Description

The Associate SEO Lead is the senior execution and quality role on the Rocket Clicks SEO team. Reporting to the Director of SEO, this role is responsible for SEO execution across all assigned client accounts, with particular ownership of:

• Technical SEO
• Crawl and indexation analysis
• HTML and site structure review
• AI workflow development
• Quality control of deliverables
• Direct mentorship of SEO Specialists

This role requires proficiency across all aspects of SEO, advanced technical SEO expertise, fluency with AI tools and AI workflow design, and the ability to diagnose problems independently.

Qualifications

• 4 to 7 years of professional SEO experience, preferably in an agency environment.
• Proven track record of technical SEO execution that improved organic visibility, crawl health, indexation, rankings, leads, or local search performance.
• Strong hands-on experience with technical SEO audits, implementation oversight, and complex troubleshooting.
• Experience directing or reviewing SEO content production, including content briefs, structural guidance, on-page optimization, and internal linking within hub-and-spoke or cluster architectures.
• Demonstrated experience using and building AI workflows in day-to-day SEO work, including prompt engineering, custom skill or workflow creation, and AI-assisted execution at scale.
• Comfort reading HTML and identifying issues at the markup level, including ability to write specs, work alongside developers, and verify implementation.
• Familiarity with Google Search Console, Google Analytics 4, Google Business Profile, Screaming Frog, log file analyzers, SEMrush, Ahrefs, BrightLocal, Looker Studio, or similar platforms.
• Experience working within WordPress or similar CMS environments, including familiarity with how themes, plugins, and template logic affect SEO output.
• Prior experience in local SEO, legal marketing, family law, or service-based industries strongly preferred.
• Experience mentoring junior team members or reviewing SEO work preferred.

Requirements

• Advanced Technical SEO Expertise: Deep working knowledge of crawlability, indexation, rendering, semantic HTML, structured data, internal linking, site architecture, schema, redirects, canonicalization, page speed, and Core Web Vitals.
• HTML & Site Structure Fluency: Ability to read and reason about HTML source, semantic markup, heading hierarchy, DOM structure, and how a site's architecture influences crawling, ranking, and user experience.
• Crawl & Log Analysis: Proficiency with Screaming Frog, log file review, rendered DOM inspection, and equivalent crawl tools.
• Local SEO Technical Knowledge: Working understanding of how to improve performance in competitive local markets through technical, on-page, and Google Business Profile execution.
• Content Direction & Structure: Ability to brief, structure, optimize, and review SEO content for search intent, semantic depth, internal linking, and architectural placement within hub-and-spoke or cluster models.
• AI Fluency & Workflow Building: Strong working command of modern AI tools such as Claude, ChatGPT, and similar platforms, including prompt design, custom skill or workflow creation, and the ability to build AI-assisted processes that scale across a team.
• Critical Thinking & Independent Problem Solving: Ability to investigate ambiguous problems, form a working hypothesis, run diagnostics, and resolve the issue without needing direction.
• Quality Orientation: High standards for accuracy, structural soundness, and client-ready output.
• Leadership Without Ego: Ability to mentor others, share knowledge, and give feedback without needing direct authority.
• Communication: Ability to explain complex technical SEO issues in plain, practical language for internal teams, developers, and client-facing stakeholders.
• Executional Discipline: Comfort managing multiple accounts, deadlines, dependencies, and sprint priorities without losing technical detail.
• Curiosity & Adaptability: Ongoing investment in learning and testing as search, rendering, and AI continue to change.

Benefits

• 10 Paid Vacation Days per year
• 5 Paid Sick Days per year
• 10 Paid Company Holidays per year
• Parental and bereavement leave
• Performance bonus plan