[Hiring] SEO/GEO Consultant @EPAM

Role Description

We're looking to welcome an SEO/GEO Consultant onto our team. In this role, you'll combine hands-on knowledge of Technical and Content SEO/GEO with responsibilities spanning sales support and stakeholder relationship management. You'll put your expertise in keyword and entity research, content optimization, technical SEO, and data analysis to work, developing strategies that generate tangible, measurable results.

• Carry out thorough technical SEO/GEO audits of our website to spot opportunities for enhancing crawling, indexing, and rendering.
• Conduct detailed content audits and formulate strategies aimed at improving existing content performance and driving growth on business-critical pages.
• Keep track of website performance through first- and third-party tools, review data, and build reports that highlight trends, issues, and optimization possibilities.
• Work in tandem with strategists, designers, copywriters, webmasters, developers, project managers, and other digital marketing consultants to uphold SEO/GEO best practices throughout all work.
• Collaborate with development teams to apply SEO/GEO recommendations during replatforming initiatives and website updates, ensuring technical SEO/GEO guidelines are followed.
• Keep current with search engine and LLM algorithm changes, industry shifts, and best practices to maintain a competitive, well-optimized website.
• Be part of a varied, international team of digital marketing consultants, each bringing unique specialized skills.
• Help deliver projects for some of the most prominent brands in the world.
• Follow Agile methodology in day-to-day work.
• Encourage a growth-focused culture by helping teammates and clients understand the significance of organic traffic and brand visibility, and the role SEO and GEO play in reaching them.
• Produce improvement suggestions and recommendations based on combined qualitative and quantitative analysis.
• Guarantee a consistently high standard of client service at all times.
• Absorb knowledge from leading SEO practitioners while working on some of the field's most demanding and rewarding projects.
• Contribute to pre-sales work aimed at securing new SEO/GEO engagements, teaming with Account and Delivery Managers, leads, and heads to define offerings, scope project needs, and build teams.
• Design compelling, well-organized client presentations tailored for specific audiences and deliver them with confidence.
• Develop strong relationships with clients, particularly leadership within relevant departments, while engaging comfortably with senior client executives.
• Showcase strong consultative skills, balancing delivery responsibilities with client satisfaction to strengthen ongoing relationships.
• Take part in and lead initiatives at the practice level, including contributing to thought leadership output.
• Join training sessions on practice offerings, actively applying consulting expertise to shape solution development.

Qualifications

• At least 5 years of relevant experience in an SEO-focused role, supported by a strong technical SEO background, ideally within a Digital Agency setting.
• A minimum of 2 years spent in Senior, Lead, Manager, or Owner-level roles.
• Demonstrated experience managing engagements for teams of 5 or more full-time employees.
• Experience promoting and presenting ideas, both technical and non-technical, to clients or other key decision-makers.
• High-level skill using Google Search Console to monitor and address search performance issues.
• Good command of Google Analytics 4 for understanding traffic behavior and user activity.
• Good command of PageRank mechanics and how they influence site architecture.
• Good command of user intent principles, supporting detailed keyword and entity research and mapping efforts.
• Strong command of technical SEO elements that influence crawling, indexing, and rendering.
• Good command of competitor analysis practices for deriving actionable insights.
• Strong familiarity with key content components necessary for conducting detailed audits that surface optimization potential.
• Knowledge of off-page SEO fundamentals, including site authority, backlink analysis, and digital PR.
• Good command of how SEO fits within the larger digital marketing picture, including multichannel marketing, SEA, CRO, UX/UI, social media, and marketing automation.
• Familiarity with broader digital marketing areas such as paid media, conversion rate optimization, and marketing automation, with confidence addressing these topics with clients and cross-functional teams.
• Background in and strong command of multilingual and multiregional SEO strategies.
• Hands-on experience handling SEO migration projects.
• Understanding of E-E-A-T and YMYL policy guidelines.
• Familiarity with concepts such as Entities, NLP, sentiment, WDF-IDF, topical maps, content clusters, passage-level self-containment, entity density, and affirmative polarity.
• Familiarity with core GEO principles, including extraction pipelines and machine readability.
• Fluent English communication skills at a B2 level or above.

Requirements

• Nice to have: Familiarity with Local SEO concepts and how they contribute to regional and location-focused visibility.
• Having a relevant certification, which would be regarded as a beneficial addition to your profile.