Role Description
We are looking for an SEO Specialist with hands-on Web Development skills to improve organic visibility, website traffic, and qualified lead generation. This role is primarily focused on SEO, with the remaining time dedicated to website design and development.
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Develop and execute SEO strategies aligned with business goals, focusing on organic visibility, traffic, and qualified lead generation.
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Conduct keyword research and map target keywords to landing pages and website content.
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Write SEO-optimized copy, design page layouts, and develop high-performing landing pages using WordPress, Elementor, and/or Oxygen.
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Implement on-page SEO best practices, including metadata, headings, URL structure, internal linking, and content optimization.
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Conduct technical SEO audits to identify and resolve issues related to crawlability, indexation, site structure, and website performance.
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Use SEMrush, Screaming Frog, AccuRanker, and BrightLocal to monitor rankings, identify opportunities, and track local and organic SEO performance.
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Optimize existing web pages and content to improve search visibility, user experience, and conversion rates.
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Monitor SEO performance through analytics and reporting, identifying actionable opportunities to increase organic traffic and qualified leads.
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Stay up to date with search engine algorithm updates, SEO trends, and industry best practices.
Qualifications
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2β3 years of hands-on SEO experience, preferably in an agency or in-house environment.
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Strong understanding of on-page SEO, keyword research, search engine ranking factors, and technical SEO fundamentals.
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Experience writing SEO-optimized copy, designing page layouts, and developing landing pages.
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Hands-on experience with WordPress and page builders such as Elementor and/or Oxygen.
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Proficiency with SEMrush, Screaming Frog, AccuRanker, and BrightLocal.
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Experience optimizing website content, metadata, internal linking, and page structure.
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Basic understanding of HTML/CSS and website architecture.
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Understanding of website performance, crawlability, indexation, and mobile optimization.
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Strong analytical skills, with the ability to interpret SEO data and recommend actionable improvements.
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Excellent written and verbal communication skills.
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Strong attention to detail and the ability to manage multiple projects, prioritize tasks, and meet deadlines.
Requirements
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Experience with content strategy, copywriting, or blog management.
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Familiarity with marketing automation and CRM tools.
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Experience optimizing websites for multiple markets or languages.
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Knowledge of link-building strategies and local SEO best practices.
Benefits
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Work with international clients while maintaining your independent contractor status.
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Minimum 5 paid days off annually, plus US holidays.
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Free access to career growth learning modules through Hyre Academy.
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Scheduled rate increases based on applicable contract terms and performance.