[Hiring] Senior Technical AI Product Marketing Manager @US Tech Solutions

Role Description

This is a product marketing manager role. This person is responsible for owning and running individual campaigns as part of existing product and GTM strategies across channels, partnering with product management, demand gen, creative, sales, sales enablement and other marketing support teams.

• Build and maintain relationships with core PM counterparts.
• Create GTM launch plans for product releases and execute.
• Analyze performance and make strategic recommendations based on data.
• Create sales enablement artifacts (battlecards, sales plays) and customer-facing collateral (web pages, pitch decks, blogs).
• Identify marketing opportunities by identifying consumer requirements.
• Define market, competitor's share, and competitor's strengths and weaknesses.
• Forecast projected business and establish targeted market share.
• Improve product marketability and profitability by researching, identifying, and capitalizing on market opportunities.
• Accomplish marketing and organization mission by completing related results as needed.
• Run marketing activities by researching and developing marketing opportunities and plans.
• Implement sales plans and manage marketing staff.

Qualifications

• Enterprise Product Marketing experience.
• Experience marketing to enterprise IT audience.
• An internal GTM strategy or message house example & external bill of materials examples (e.g., blog, landing page, customer story, webinar, ebook, etc.).
• Familiarity with key enterprise trust concepts (security, compliance, scale, performance, etc.).

Requirements

• Marketing strategy and execution experience.
• Experience with enterprise IT audience and B2B SaaS business.
• Familiarity with key cloud platform capabilities like security, compliance, scale, analytics, administration, performance, etc.
• Data-driven marketer adept at analyzing historic performance, setting campaign goals, and monitoring.
• Familiarity with the following applications: Zoom, Slack, GSuite, Confluence & Jira.

Benefits

• Verbal and written communication skills.
• Multi-tasking and customer service skills.
• Interpersonal skills and stakeholder management.
• Ability to work independently and manage one's time.
• Ability to keep information organized and confidential.
• Previous experience with computer applications, such as Microsoft Word, Excel, PowerPoint, Google Suite, Slack, Confluence, Jira.

Education/Experience

• Bachelor’s degree in marketing, communications, or journalism.
• 8-10 years’ experience.
• B2B SaaS, enterprise audience, IT industry experience a plus.