[Hiring] Senior Product Marketing Manager @Modern Health

Role Description

The Senior Product Marketing Manager will play a critical role in helping Modern Health win, retain, and grow business by shaping how we position and bring our products and services to market. You’ll develop differentiated messaging and go-to-market strategy informed by customer, market, and competitive insight, then align cross-functional teams to build awareness and drive adoption. This is a high-ownership individual contributor role with meaningful visibility across the company and with leadership.

What You’ll Do

• Shape messaging and positioning.
• Lead go-to-market strategy and execution.
• Bring product stories to market through campaigns.
• Equip Sales and customer-facing teams.
• Be a visible strategic partner across teams.

What Success Looks Like

• Priority audiences and initiatives have clearer, more consistent messaging informed by customer, market, and competitive insight.
• Product or positioning rollouts have shipped on time, with aligned stakeholders and field-ready communications and assets.
• At least one integrated campaign is in market with a strong narrative, coordinated channel plan, and clear measures of its contribution to awareness and adoption.
• Sales and cross-functional partners are using refreshed messaging, enablement, and competitive materials in their work.
• You’re a trusted strategic partner who independently turns direction and market insight into coordinated execution, with a strong working rhythm across the team.

Qualifications

• 5+ years of progressive product marketing experience, demonstrated by increasing scope and ownership, in healthcare or employee benefits.
• Prior experience owning core PMM work across positioning, messaging, exceptional writing, go-to-market execution, campaigns, and sales enablement.
• Ability to make complex products and ideas clear and compelling.
• Organized, thoughtful operator who can lead work across teams, influence without authority, balance multiple priorities, and use judgment to keep the most important work moving.
• AI-savvy and uses AI tools thoughtfully to accelerate research, sharpen messaging, and improve marketing workflows.

Requirements

• Immigration sponsorship is not available for this position.
• Applicants must be able to maintain work authorization for the duration of employment without employer sponsorship or employer-provided training plans or attestations.

Benefits

• Medical / Dental / Vision / Disability / Life Insurance
• High Deductible Health Plan with Health Savings Account (HSA) option
• Flexible Spending Account (FSA)
• Access to coaches and therapists through Modern Health's platform
• Generous Time Off
• Company-wide Collective Pause Days
• Parental Leave Policy
• Family Forming Benefit through Carrot
• Family Assistance Benefit through UrbanSitter
• Professional Development Stipend
• 401k
• Financial Planning Benefit through Origin
• Annual Wellness Stipend to use on items that promote your overall well being
• Annual work from home stipend to help cover work-from-home costs
• Monthly Cell Phone Reimbursement