Role Description
We are looking for a Senior Product Marketing Manager based in Poland to join our global Product and Solutions Marketing team, reporting to the Senior Manager, Product Marketing. In this role, you will drive international market expansion by driving content and assets to support the Go-To-Market efforts within EMEA during one of the most exciting times in our business. You will partner with the EMEA Sales, Field Marketing, and Channel Marketing organizations to develop tailored positioning within the region to drive market adoption for Infoblox solutions.
You are the ideal candidate if you are an excellent verbal and written communicator who thinks strategically about the constantly evolving market trends and can help create messaging that aligns with those trends.
Be a Contributor - What You’ll Do:
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Execute content plans to drive awareness and adoption in key EMEA markets
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Develop compelling storytelling content to address the networking and security targets
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Create content for multiple audiences through webinars, regional field events, and keynote speaking events
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Collaborate with other teams to develop appropriate content
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Deliver content in a variety of media, including pitch decks, blogs, social, and short- and long-form video
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Measure success of content developed and gather feedback to make continuous improvements
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Work closely with Product and Marketing to define core assets and messaging for EMEA go-to-market efforts
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Manage localized content via Infoblox’s sales enablement platform
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Leverage customer insights, market dynamics, local analyst research, and quantitative analysis to design locally relevant positioning
Qualifications
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Bachelor’s degree in Marketing or equivalent
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Over 5 years of experience developing messaging and assets and considering regional buyers’ needs specific to the EMEA region
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Outstanding storytelling skills with a talent for crafting compelling narratives across different channels, matching the message to the medium and the target audience
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Ability to articulate the essence of products and the value they create, making the most sophisticated products exceptionally simple for our target markets to understand
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Ability to articulate the problems and solutions initiatives that are important to organizations, position the right approach, and how Infoblox addresses them
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Ability to develop a strong messaging hierarchy and effective content strategy
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Knowledge of how users outside of North America use, care about, and find value from enterprise technology
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Excellent written and verbal English skills and fluency in one more European language
Requirements
Be Successful – Your Path
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First 90 Days: Immerse in our culture, connect with mentors, and map the systems and stakeholders that rely on your work
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Six Months: Understand how to position Infoblox’s Solution portfolio for the EMEA market
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Be aligned with the regional Sales and Marketing teams on key priorities
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Drive operational efficiency across in-flight go-to-market activities
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One Year: Tailor content for the different regions within the EMEA market
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Develop a close working relationship with the EMEA Field and Channel Marketing team to effectively deliver content, and support events and programs
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Support the Senior Manager, Product Marketing in defining the strategy for EMEA Product and Solutions Marketing
Benefits
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Comprehensive health coverage, generous PTO, and flexible work options
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Learning opportunities, career-mobility programs, and leadership workshops
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Sixteen paid volunteer hours each year, global employee resource groups, and a “No Jerks” policy that keeps collaboration healthy
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Modern offices with EV charging, healthy snacks (and the occasional cupcake), plus hackathons, game nights, and culture celebrations
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Charitable Giving Program supported by Company Match