[Hiring] Senior Product Marketing Manager @Stackadapt
Apr 06, 2025 - Stackadapt is hiring a remote Senior Product Marketing Manager. đź’¸ Salary: unspecified. đź“ŤLocation: Northern America.
Role Description
As a Senior Product Marketing Manager at StackAdapt, you’ll lead the B2B and Political Verticals. You will develop and execute go-to-market strategies across our key industries and work closely with additional vertical leads supporting industry marketing efforts.
This role is a unique opportunity to partner with our Advertising Technologies, Product, Sales, Engineering, and Enablement teams to shape our industry strategy and promote StackAdapt’s industry-specific products, solutions, and partnerships in the market.
- B2B and Political Vertical Expert: Act as our go-to expert in B2B and Political marketing, developing strategies to drive growth in this key area.
- Go-to-Market Strategy: Lead the development and execution of go-to-market (GTM) strategies for new vertical features, solutions and partnerships, working closely with the broader Marketing team.
- Positioning and Messaging: Develop compelling product positioning and messaging that resonates with target audiences in our key verticals, clearly articulating the value proposition of StackAdapt’s solutions.
- Competitive Analysis: Research industry trends and competitors, and position StackAdapt to stand out.
- Sales Collateral: Write and deliver high-impact sales tools, including pitch decks, one-pagers, and sales plays, to empower sales teams and support client engagements.
- Customer Insights: Gather feedback from customers and internal teams to identify pain points, challenges, and areas for improvement in both product and marketing strategies.
- Cross-Functional Collaboration: Partner closely with product, demand gen, and content teams to drive alignment on product marketing initiatives and overarching business goals.
- Reporting and Metrics: Track KPIs, providing insights and recommendations to enhance our go-to-market impact.
Qualifications
- 5+ Years in Product Marketing: Specialized in industry product marketing within adtech, martech, SaaS, B2B and digital marketing.
- Deep B2B Expertise: Strong experience in the B2B industry and a passion for the Political space.
- Analytical Skills: Skilled in analyzing market trends and insights to inform strategy.
- Collaboration Skills: Proven ability to work cross-functionally with sales, product, advertising technologies, and marketing teams to achieve business objectives.
- Communication: Exceptional written and verbal communication skills, with the ability to convey complex product concepts in a clear and compelling way.
- Sales Enablement: Experience creating and delivering effective sales enablement materials that drive product understanding and adoption across North America, Latin America, EMEA, and APAC.
- Project Management: Strong organizational skills and the ability to manage multiple projects and initiatives simultaneously.
Company Description
StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.
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| đź“Ť | Be aware of the location restriction for this remote position: Northern America |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
đź’¸
unspecified
|
Remote
Location
Northern America
|
|
Job Type
full-time
|
Posted
Apr 06, 2025
|
| đź“Ť | Be aware of the location restriction for this remote position: Northern America |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
