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Senior Product Marketing Manager
@Edia
[Hiring] Senior Product Marketing Manager @Edia
Mar 15, 2025 - Edia is hiring a remote Senior Product Marketing Manager. đź’¸ Salary: unspecified. đź“ŤLocation: USA.
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Role Description
As Senior Product Marketing Manager, you will play an instrumental role in shaping and communicating Edia’s value proposition as we expand from math and attendance solutions into a broader AI-driven Data & MTSS Platform.
- Develop and refine positioning, messaging, and go-to-market strategies for Edia’s expanding product suite.
- Create compelling sales enablement materials (decks, case studies, one-pagers, product guides) to support our SDRs and Account Executives.
- Own and update our website content, ensuring it effectively communicates our evolving value proposition and product offerings.
- Capture and showcase customer stories and success cases, highlighting the impact of Edia’s solutions.
- Collaborate with product, sales, and customer success teams to translate product innovations into clear, compelling narratives.
- Develop and execute campaigns that drive lead generation and customer engagement.
- Conduct market research and competitive analysis to refine messaging and identify key differentiators.
- Drive thought leadership efforts, including blog posts, whitepapers, webinars, and presentations.
Qualifications
- 5+ years of product marketing experience in B2B SaaS.
- Proven success in developing and executing sales enablement strategies that drive revenue growth.
- Exceptional storytelling skills—able to translate technical features into impactful, customer-centric messaging.
- Experience managing website content, product launches, and marketing campaigns.
- Strong understanding of AI, data-driven platforms, and the K-12 education market is a plus.
- Ability to collaborate cross-functionally and work in a fast-paced, high-growth startup environment.
- Analytical mindset—comfortable leveraging data to inform marketing decisions and measure success.
Benefits
- High-impact role: Shape the narrative of a fast-scaling ed-tech startup.
- Work closely with leadership and sales teams to drive market success.
- Competitive compensation, equity, and benefits package.
- Hybrid-friendly work environment with flexibility on remote work.
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| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
Back to Remote jobs >
Marketing
Marketing
|
Salary
đź’¸
unspecified
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Mar 15, 2025
|
️
| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
