[Hiring] Senior Member Marketing Manager @Quantum Health

Role Description

The Senior Member Marketing Manager leads member marketing strategy, innovation, and execution across client programs. This role serves as a strategic advisor to both clients and internal teams, translating market trends, client needs, member behavior, and business priorities into effective engagement strategies that drive measurable outcomes. The ideal candidate is a strategic marketer and strong operator who can seamlessly move between client engagement, market analysis, campaign planning, and execution oversight.

Key Responsibilities

• Strategy, Insights & Innovation
  • Develop and evolve member marketing strategies that align with client objectives, market expectations, and member needs.
  • Monitor market trends, client feedback, member engagement patterns, and emerging communication practices across healthcare, benefits, and B2B2C marketing.
  • Translate market intelligence and client insights into actionable recommendations, campaign strategies, messaging approaches, and channel plans.
  • Identify opportunities to enhance member marketing through personalization, journey-based communications, and innovative campaign concepts.
  • Create strategic points of view, playbooks, presentations, and guidance materials for clients and internal teams.
• Client-Facing Advisory & Partnership
  • Serve as a strategic member marketing advisor to clients and client-facing teams.
  • Partner directly with clients to understand business goals, member populations, communication challenges, and success metrics.
  • Lead client discussions related to marketing strategy, campaign planning, best practices, and program optimization.
  • Translate client needs into effective marketing strategies, project briefs, and execution plans.
  • Balance consultative partnership with operational execution by setting realistic expectations and timelines.
• Product Definition & Operationalization
  • Collaborate with Product, Client Success, Implementation, Marketing, Legal, and Operations teams to define and scale member marketing strategies.
  • Maintain a strong understanding of product capabilities, roadmap priorities, member experience considerations, and market expectations.
  • Define communication strategies for new products, features, and program enhancements across multiple channels.
  • Lead the development of messaging frameworks, communication journeys, campaign templates, and enablement materials.
  • Standardize tools, resources, and processes where appropriate while allowing flexibility for client-specific needs.

Qualifications

• 5+ years of experience in marketing communications, member marketing, customer engagement, lifecycle marketing, or account-based marketing.
• Demonstrated success developing and executing B2B2C marketing or communication programs.
• Proven experience working directly with clients, business partners, or external stakeholders in a consultative role.
• Experience within healthcare, employee benefits, health plans, digital health, navigation services, or care advocacy strongly preferred.

Requirements

• Strong ability to translate business goals and audience insights into effective marketing strategies and execution plans.
• Excellent written and verbal communication skills, including the ability to create presentations and client-ready materials.
• Strong project management capabilities, including managing timelines, priorities, stakeholders, and workflow processes.
• Experience collaborating across cross-functional teams, including Product, Legal, Operations, and Client Success.
• Ability to analyze campaign performance, synthesize feedback, and recommend actionable improvements.
• High level of organization, ownership, sound judgment, accountability, and attention to detail.

Benefits

• Competitive base and incentive compensation.
• Health, vision and dental featuring our best-in-class healthcare navigation services, along with life insurance, legal and identity protection, adoption assistance, EAP, Teladoc services and more.
• 401(k) plan with up to 4% employer match and full vesting on day one.
• Paid Time Off (PTO), 7 paid holidays, parental leave, volunteer days, paid sabbaticals, and more.
• Tuition reimbursement up to $5,250 annually, certification/continuing education reimbursement, discounted higher education partnerships, paid trainings and leadership development.
• Recognition as a Best Place to Work for 15+ years, dedication to diversity, philanthropy and sustainability, and people-first values that drive every decision.
• A modern workplace with a casual dress code, open floor plans, full-service dining, free snacks and drinks, complimentary 24/7 fitness center with group classes, outdoor walking paths, game room, notary and dry-cleaning services and more!