[Hiring] Senior Marketing Automation Consultant @Marrina Decisions

Role Description

We are looking for a responsible Marketing Enthusiast who is an expert in building programs and managing the systems required to generate consistent inbound lead traffic. The ideal candidate will utilize Marketo or MAP to its fullest potential, employing any and all the features available to load the top of the funnel and must know SFDC integration part as well.

This is a remote position.

Responsibilities:

• Great teamwork and ability to manage expectations from multiple groups.
• Collaborative and hands-on best practices of Marketo and SFDC.
• Excellent understanding of Lead Management, Lead Routing, Life-cycle Management.
• Strategic approach considering optimization and scalability in the technologies in the Marketing industry.
• Work with the team to review program requirements and identify areas of optimization, update progress on email marketing campaigns and programs.
• Partner with marketing and technical teams to provide data-driven solutions and recommendations in support of critical business needs and goals.
• Experience with managing large sets of data, maintaining good data health and quality.
• Maintain pulse of key performance metrics, dashboards, and flag leadership when action is required.
• Manage Lead Quality, Lead Scoring, and Lead Routing in Marketo.
• Assess ad hoc analytic project requests and determine the best approach and team members to support.
• Advise marketing operations functions on data requirements necessary to perform desired analysis.
• Ensure that data findings are appropriately visualized in a way that will resonate with stakeholders and clearly highlight implications.

Qualifications

• Must be able to work in a fast-paced environment matrixed organization.
• Program and project management skill is a MUST.
• 3-5 years of Marketo / MAP Experience with 2-3 years of Salesforce Experience.
• Self-motivated, passionate about Marketing Automation, and enjoys learning and growing.
• Team player.
• Hands-on experience with dashboard and reporting; must be able to create awesome slides for executive review.
• Lead nurturing and Lead scoring good to have.

Benefits

• Health Benefits.
• Paid Vacation.
• Paid Holidays.
• Paid Sick Time.
• Ongoing Training programs.
• Opportunity to learn and grow in this MarTech world.

Compensation Range

$70,000 – $120,000 annually. This posted range represents our good-faith estimate for this remote role at the time of posting, in compliance with applicable state and local laws including California, Colorado, New York, and Washington. Final compensation will depend on various factors such as the candidate’s location, experience, qualifications, and alignment with internal compensation equity. Offers typically fall within the lower to mid-point of the posted range for most candidates. This role may also be eligible for performance bonuses, and a comprehensive benefits package.