[Hiring] Senior Manager, Content & Brand @Solink

Role Description

At Solink, our mission is to safeguard what matters most. We provide businesses with the tools to know sooner and act faster by transforming video into real-time operational insights. Our cloud-based platform integrates seamlessly with existing cameras and systems, turning them into intelligent sensors that detect and interpret key moments — empowering teams to make data-driven decisions, enhance security, and improve operational efficiency. Trusted by over 30,000 locations across 32+ countries, including brands like McDonald's and JYSK, Solink delivers clarity when it counts.

Solink is looking for a Senior Manager, Content & Brand to build the narrative and content engine that establishes Solink as the leader of our category — and to arm our Sales and Marketing teams with the content assets that drive demand. You'll own our category point of view, our educational thought-leadership content, and our speaker & influencer program, turning Solink's expertise into content the market seeks out. This is a player-coach role for someone who can set a brand narrative, build a content program around it, and lead a team (plus a network of freelancers/agencies) to ship on a consistent cadence.

Qualifications

• 7+ years in content marketing, brand marketing, or content strategy roles, including B2B SaaS or a comparable technical category.
• 2+ years of direct people management or managing a mixed team of employees, freelancers, and agencies.
• Demonstrated ownership of a brand or category narrative, and experience turning it into a sustained content program (not a single campaign).
• Experience building or running a speaker, analyst, or influencer program (conferences, paid podcasts, partner co-marketing).
• Strong editorial judgment and hands-on writing/editing ability; comfortable both setting strategy and producing content directly when needed.
• Track record partnering closely with Sales and/or Demand Gen to convert content into pipeline-supporting assets.

Requirements

• Define and maintain Solink's category narrative and brand point of view, in partnership with Product Marketing and executive stakeholders.
• Commission or produce original research and data-driven thought leadership (e.g., industry benchmark reports, trend studies) that positions Solink as the category authority.
• Build and manage an editorial calendar covering owned channels (blog, LinkedIn, newsletter), and owned executive channels (speaking, podcasts).
• Set the quality bar and editorial standards across the content program.
• Run the trade-focused speaker and influencer program end-to-end: prospecting and vetting speakers/influencers, securing speaking slots and partnerships, briefing spokespeople, and measuring reach and pipeline impact.
• Manage Solink executives, customers, and external partners/analysts as speakers, panelists, and content collaborators at relevant trade events.
• Partner with Sales and Demand Gen to turn thought-leadership content into enablement assets — battlecards, social proof points, webinar content, and campaign copy.
• Convert content into usable assets (talk tracks, one-pagers, social content, sales decks) that reps and campaigns can deploy directly.
• Manage a content team and/or a network of freelance writers, designers, and agencies.
• Manage budget for content production, speaker fees/sponsorships, and influencer partnerships.
• Own content performance measurement (engagement, share of voice, pipeline influence) and report against goals to marketing leadership.

Benefits

• Clarity and trust: Where the role allows, we support flexibility in how and where work gets done - and we’re upfront about what’s required.
• Meaningful equity: Every full-time, permanent employee has a stake in our growth.
• Comprehensive benefits: A stellar benefits package, ensuring you're fully supported with anything you need.
• Wellness support: Monthly reimbursement for fitness, wellness, or mental health programs.
• Growth through merit: Advancement is based on contribution, initiative, and the ability to raise the bar - together.
• Candid culture: Clear expectations, honest feedback, and no politics.
• Social connection: From So-learns to Solink-o and So-lunches, we stay connected in ways that actually feel fun.

Company Description

Solink is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive workplace. If you require accommodation during the selection process, please let us know.