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Marketing
Senior Events Manager
@Fable
[Hiring] Senior Events Manager @Fable
Mar 28, 2025 - Fable is hiring a remote Senior Events Manager. đź’¸ Salary: unspecified. đź“ŤLocation: Canada.
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Role Description
At Fable, we believe that every interaction is a chance to amplify accessibility—and our events are no exception. As our Senior Events Manager, you’ll bring Fable’s mission to life through immersive, thoughtful, and strategically-aligned experiences.
- Lead the charge in developing and executing a comprehensive B2B event strategy—across digital and in-person formats.
- Build brand awareness, generate leads, and strengthen customer relationships through various events.
- Ensure that every event reflects Fable’s values and leaves a lasting impression.
- Collaborate across Marketing, Sales, CX, and Executive Leadership to make our event presence a competitive advantage in the market.
Responsibilities
- Lead event strategy & planning.
- Build and manage a rolling calendar of key industry events, hosted experiences, and sponsorship opportunities aligned to our GTM priorities.
- Collaborate with internal teams to ensure our events ladder up to integrated campaign and brand strategies.
- Identify and secure speaking opportunities for Fable leadership and SMEs at industry events and thought leadership platforms.
- Partner with Sales and Customer Success to identify high-impact events that drive pipeline and customer community and relationships.
- Define event goals, KPIs, and ROI metrics—ensuring every event serves a clear business purpose.
- Work closely with RevOps and Marketing to ensure event attribution, lead capture, and pipeline measurement are integrated into our CRM and MAP workflows.
- Regularly report on event performance, learnings, and recommendations for improvement.
- Cultivate and manage relationships with external event partners, sponsors, and associations in the accessibility and UX space.
- Represent Fable at events and help evangelize our mission to create an inclusive digital world.
- Own end-to-end planning for all events—from logistics and budget management to creative production and on-site execution.
- Design engaging, accessible booth experiences and event activations that reflect Fable’s values and brand identity.
- Manage vendor relationships, event platforms, contractors, and swag suppliers to ensure smooth operations and delivery.
- Act as the lead coordinator for on-site staff and executives, ensuring alignment and readiness before, during, and post events.
- Implement pre- and post-event engagement strategies in partnership with Demand Gen and Sales.
- Collaborate with Design and Content to create cohesive, on-brand event collateral and experiences.
- Build and maintain an inventory of swag, signage, and brand materials—ensuring consistent quality and thoughtful distribution.
- Develop creative branded giveaways, VIP kits, and custom activations that support ABM, customer loyalty, and prospecting efforts.
- Track and analyze how our brand shows up at events and iterate based on learnings and feedback.
Qualifications
- 7+ years of experience in B2B event marketing, brand experiences, or field marketing—ideally in SaaS, tech, or design-centric industries.
- Proven track record of leading event strategy, logistics, and execution for both digital and in-person formats.
- Strong understanding of brand building and experiential marketing.
- Experience working with ABM strategies and collaborating closely with Sales and RevOps.
- Excellent communication, negotiation, and project management skills.
- Highly organized, detail-oriented, and thrives in a fast-paced, cross-functional environment.
- Comfortable managing budgets, timelines, vendors, and multiple projects simultaneously.
- Willingness to travel for events as needed.
Requirements
- Passionate about inclusive design and excited to learn more about accessibility and creating truly accessible events.
- A collaborative partner who loves connecting the dots across teams.
- Resourceful, proactive, and adaptable—you don’t wait to be told what to do.
- Curious about what makes an experience memorable and impactful.
- Open to feedback and constantly looking for ways to improve.
Benefits
- Join a vibrant and rapid growth environment.
- Work with individuals who share values of being passionate, socially driven, inclusive, collaborative, and respectful.
- Stock options.
- Career progression.
- Professional development.
- Health/dental benefits.
- And more.
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| đź“Ť | Be aware of the location restriction for this remote position: Canada |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
Back to Remote jobs >
Marketing
Marketing
|
Salary
đź’¸
unspecified
|
Remote
Location
Canada
|
|
Job Type
full-time
|
Posted
Mar 28, 2025
|
️
| đź“Ť | Be aware of the location restriction for this remote position: Canada |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
