Role Description
The Sr. Director of Marketing Growth is responsible for developing and leading the overall marketing strategy and achieving organizational marketing objectives. This role partners closely with executive leadership to develop and execute marketing initiatives that enhance brand awareness, generate demand, support sales growth, and drive engagement across target markets.
-
Lead Product Marketing, Marketing Operations and Intelligence, and Performance Marketing as one integrated growth engine focused on three priorities:
-
Growing relationships with existing customers
-
Creating new-logo opportunities
-
Taking differentiated offerings to market with strategic partners
-
Partner with the Chief Marketing Officer and executive team to develop, implement, and drive strategic marketing initiatives.
-
Provide leadership, coaching, performance management, and professional development for marketing leaders and team members.
-
Build and strengthen awareness and recognition of the NWN brand, solutions, and services.
-
Develop and lead customer-centric marketing programs that support organizational goals and demand generation objectives.
-
Drive website traffic and digital engagement through integrated programs across various channels.
-
Develop marketing goals, deliverables, metrics, and content strategies while partnering with various teams.
-
Guide marketing operations and technology, strengthening data, workflows, integrations, and reporting.
-
Stay close to execution by working with the team on launch briefs, campaign performance reviews, and data challenges.
-
Apply practical judgment about AI and automation to optimize processes and improve collaboration.
-
Comply with all policies and standards.
Qualifications
-
Bachelor’s degree in Marketing, Communications, Business, or a related field; or an equivalent combination of education and relevant work experience.
-
Eight or more years of progressive marketing experience, preferably in growth marketing, demand generation, product marketing, performance marketing, or related disciplines.
-
Five or more years of experience leading marketing professionals, managers, or multidisciplinary marketing teams.
-
Strong knowledge of marketing strategy, campaign management, and demand generation principles.
-
Ability to lead, coach, mentor, and develop marketing professionals and leaders.
-
Ability to develop, execute, and measure integrated marketing programs.
-
Experience supporting and partnering with enterprise sales organizations.
-
Working fluency with marketing automation, GEO platforms, CRM-connected processes, intent data, digital media, website performance, and marketing analytics.
-
Ability to turn technical offerings into compelling customer stories.
-
Strong project management and organizational skills.
-
Excellent written, verbal, and presentation communication skills.
-
Proven ability to influence senior stakeholders and build effective working relationships.
-
Creative, innovative, and solution-oriented mindset.
-
Strong analytical skills with the ability to evaluate marketing performance, ROI, budgets, and team effectiveness.
-
Practical judgment about AI and automation.
-
Experience managing budgets, resources, staff priorities, and multiple concurrent projects.
-
Experience working within an Information Technology (IT) or technology-focused organization.
-
Relevant marketing certifications are preferred but not required.
-
Continuing education or professional development in marketing, digital marketing, communications, leadership, or related disciplines is a plus.
Requirements
-
Remote: Job duties are performed from the employee’s home or another approved remote location.
-
Requires Travel - Yes
Benefits
-
Comprehensive benefits package including medical, dental, and vision plans.
-
Health Savings Account (HSA) and Flexible Spending Accounts (FSAs).
-
Income protection through disability and life insurance.
-
401(k) with company match.
-
Unlimited PTO and paid company holidays.
-
Hybrid/remote work options and paid bonding leave for eligible employees.
-
Employee discounts and access to Employee Assistance Program (EAP).
-
Additional offerings including accident, critical illness, long-term care, and hospital indemnity coverages.
-
Legal and identity theft protection, pet insurance, supplemental life insurances, referral bonuses, and charitable donation matching.
-
Allowances for eligible roles.
Company Description
NWN is the leading AI-powered technology solutions provider for North America’s most innovative public and private organizations. For more than 30 years, NWN has helped over 6,000 CIOs deliver technology modernization programs with its Intelligent Workplace, Customer Experience (CX), Managed Devices, Cybersecurity and Public Safety, Connectivity, and Intelligent Cloud solutions.
The company’s proprietary Experience Management Platform ensures seamless service delivery, real-time observability, and improved efficiency for its clients’ most demanding technology needs.
NWN is a high-performance, high-integrity team of 1,200+ experts committed to a customer-obsessed culture, earning an 80+ Customer Net Promoter Score. The company has been recognized with hundreds of industry awards and is proud to be a ‘Best Place to Work’ with an 80+ Employee Net Promoter Score.