[Hiring] Senior Director, Brand Strategist @Avalere Health

Role Description

As a Senior Director, Brand Strategist, you will be a key driver to the brand strategy of your account. You’ll develop a keen understanding of your client’s business requirements and generate insights that create the foundation for brand strategy. As a critical thinker, you will work collaboratively within the strategy team as well as with the account, creative, and scientific teams to facilitate strategic recommendations that lead to significant brand results.

• Oversee synthesis of market, competitor, and audience intelligence into compelling implications & narratives that drive decision-making
• Proactively anticipate market shifts, competitive dynamics, and customer behaviour changes to evolve brand strategy accordingly
• Champion of the voice of the customer, consolidating market research and insights to ensure the brand strategy reflects unmet needs, motivations
• Inform and aid in the development of brand strategy foundation including brand positioning, messaging strategy, competitive strategy and more
• Partner with engagement strategy to ensure alignment of all creative and activation outputs
• Partner closely with Creative, Account, Scientific, and Engagement teams to ensure seamless strategy integration

Qualifications

• Bachelor’s degree in Marketing/Advertising, Communications, Psychology, Anthropology, Sociology, Statistics
• 7+ years’ experience in a healthcare/pharmaceutical advertising agency environment
• Relevant category experience
• Experience with patient pharmaceutical marketing

Requirements

• Understands the pharmaceutical & healthcare industries
• Skilled in leading strategic planning discussions, collaboration sessions etc.
• Strong synthesis skills and analytical rigor
• Skilled in bringing new ideas to the table, leveraging data and insights, and effectively selling through these ideas to team and clients, providing rationale and research
• Proven success selling strategic ideas and recommendations
• Skilled in developing and delivering high quality, compelling client presentations. PowerPoint and/or Keynote power user
• Excellent communication and writing skills with the ability to clearly articulate thoughts, ideas and facts

Benefits

• 401K plan with an employer match contribution up to 4% (immediately vested)
• Life insurance, disability coverage, and medical, dental, and vision plans
• Flexible working arrangements, including hybrid and remote work
• Option to work from anywhere across the globe two weeks each year
• 20 vacation days plus one personal well-being day
• Recognise 9 public holidays, along with gifted end-of-year holidays
• Early Summer Friday finish in June, July, and August
• Access free counselling through our employee assistance program and personalized health support
• Enhanced maternity, paternity, family leave, and fertility policies
• Continuous opportunities to professionally develop with on-demand training, support, and global mobility opportunities