[Hiring] Senior Digital Marketing Specialist @Scientific Safety Alliance

Role Description

This is an opportunity for a proven, performance-driven digital marketing professional to build and scale SSA’s inbound engine.

• Own and execute SSA’s enterprise-level SEO strategy with the goal of ranking #1 for high-intent keywords across core service verticals
• Drive a 2x increase in inbound qualified leads within 12 months
• Position SSA as the clear digital authority and market leader in scientific safety
• Manage and continuously optimize SSA’s website for performance, user experience, and conversion
• Build and execute a high-quality content strategy aligned to growth priorities
• Develop landing pages and campaigns that convert traffic into qualified leads
• Implement structured lead tracking, scoring, and routing processes
• Partner with Sales and Operations to improve lead quality and conversion
• Analyze performance data and continuously optimize for ROI
• Manage inbound lead flow to ensure speed-to-lead and accountability
• Contribute to strengthening SSA’s brand positioning across acquisitions and verticals
• Leverage AI tools to accelerate content production, keyword research, competitive analysis, and SEO optimization while maintaining high quality and brand voice
• Implement AI-driven workflows to improve marketing efficiency, personalization, and conversion performance

Qualifications

• 5+ years of digital marketing experience with significant SEO ownership
• Proven success ranking competitive keywords and driving measurable traffic growth
• Strong experience with Google Analytics, Search Console, SEMrush, Ahrefs, or similar tools
• Experience managing and optimizing websites (WordPress or similar CMS preferred)
• Deep understanding of conversion rate optimization and lead funnel strategy
• Experience managing inbound lead flow and CRM integration
• Strong analytical, strategic, and execution capabilities
• Comfort operating in a high-growth, fast-paced environment
• Ownership mindset with high accountability for measurable outcomes
• Demonstrated experience using AI tools (e.g., ChatGPT, Jasper, SurferSEO, automation platforms) to enhance marketing performance
• Ability to critically evaluate AI output and refine for quality, accuracy, and brand alignment

Benefits

• Equity ownership in SSA
• 401k Match
• 100% paid Medical Dental & Vision insurance
• Health insurance (100% for employee and family)
• Life insurance
• Uncapped PTO
• Parental leave