Role Description
We are seeking a commercially minded, tech-fluent Senior Digital Marketing Manager to own end-to-end multi-channel marketing operations for our multi-location brand clients.
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Commercial Account Leadership & Communication:
Act as the primary operational partner for assigned US multi-location accounts. Lead weekly client reviews, deliver data-backed performance reports, and communicate business impact directly to executive stakeholders.
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Multi-Channel Growth Operations:
Build, launch, and optimize campaigns across paid search (Google Ads), local search/SEO (Google Business Profile, Apple Maps), CRM/retention funnels, and social platforms.
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Third-Party Delivery (3PD) Merchandising:
Optimize digital storefronts, promotional calendars, and menu visibility across delivery marketplaces (DoorDash, Uber Eats, Grubhub) to drive incremental profitable orders.
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AI-Native Workflow Execution:
Systematically leverage generative AI models and automation workflows (Claude, ChatGPT, Midjourney, custom scripts) across copy variations, competitor intelligence, reporting, and operational sprint tasks.
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Data Synthesis & Business Impact:
Track conversion metrics, ROAS, CAC, and store-level demand drivers. Transform messy multi-unit data into clear commercial insights and proactive optimization plans.
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Cross-Disciplinary Coordination:
Partner closely with internal technical teams, engineering workflows, and client leadership to ensure seamless marketing calendar execution and zero promotional downtime.
Qualifications
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3β5+ years of hands-on experience driving multi-channel digital marketing operations (paid search, local search/listings, delivery aggregators, and CRM).
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Prior experience in a tech company, high-growth startup, or fast-paced digital agency environment.
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Proven track record managing client-facing relationships with US-based stakeholders, including leading live meetings and presenting data-heavy performance updates.
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Relevant academic grounding (Engineering, Economics, Mathematics, or Business). An MBA from a premier program (e.g., IIMs, ISB, or equivalent) is an advantage, but exceptional demonstrated analytical capability and commercial impact take precedence over credentials.
Requirements
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Commercial & Technical Fluency: Comfort with data structures, spreadsheets, unit economics, and modern software tools. You understand how marketing levers impact store-level P&Ls and inspect data directly instead of waiting on someone else to pull a report.
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Practical AI & Automation Mastery: Daily operational comfort with LLMs and AI tools (prompt architecture, data synthesis, rapid drafting) to accelerate execution velocity without sacrificing quality.
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Disciplined Project Management: Proficiency with modern sprint tracking and project management tools (ClickUp, Asana, etc.) with meticulous attention to detail and SOP integrity.
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Executive-Level Communication: Flawless written and verbal English communication, suitable for presenting directly to US brand executives and operators.
Nice to Have
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Direct experience running promotions, menu management, and listings on DoorDash, Uber Eats, or Grubhub.
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Background in multi-unit retail, franchise networks, or restaurant food & beverage operations.
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Familiarity with listing automation platforms (e.g., Yext, BrightLocal) and advanced CRM workflows (e.g., Klaviyo, HubSpot).
Workspace & Connectivity Requirements
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High-speed, reliable home internet connection available (minimum 200 Mbps with a secondary backup connection).
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Dedicated, quiet, distraction-free remote home office setup for professional video conferencing.
How Performance Is Measured
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Commercial Lift & Client Outcomes (35% Weight):
Success is evaluated on genuine client growth, not activity volume or campaigns launched.
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Operational Accuracy & Detail Rigor (30% Weight):
Precision is non-negotiable; small mistakes directly impact store-level P&Ls and brand trust.
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Customer Centricity & Forward-Deployed Leadership (20% Weight):
Proactive issue resolution and consistently high client satisfaction ratings.
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Dependability & Execution Velocity (15% Weight):
100% schedule consistency during US Pacific core hours and measurable delivery speed gains powered by our internal technology stack.
Benefits
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Competitive Full-Time Compensation: Stable, competitive monthly base salary benchmarked for high-performing talent.
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Meaningful Equity Participation: Opportunity to earn stock options and hold real equity upside in a venture-backed, high-growth US company as we scale.
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Paid Time Off & Holidays: Generous paid annual leave plus observed US national holidays.
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High Leverage, Low Bureaucracy: Work with an agile, senior team where your work directly impacts company growth, with minimal meetings and zero political bloat.
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Continuous Technical Growth: Direct immersion in cutting-edge marketing science, proprietary automation tools, and the latest enterprise AI workflows.