Role Description
This role is for someone who wants to build a demand generation engine, not just run campaigns. You'll own the full funnel β from awareness through pipeline creation β and shape how TopQuadrant scales its marketing motion. As part of a fast-growing company, you'll span the entire buyer journey with deep collaboration across sales, product, and leadership, bringing modern digital tactics, data-driven decision making, and AI-powered tools to bear on real business outcomes.
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Own marketing-sourced pipeline and meeting targets, and support overall GTM team goals
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Plan and execute multi-channel campaigns (events, webinars, SEO, SEM, paid syndication, email, social, content, ABM) that drive qualified meetings
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Forecast projected outcomes from marketing activities and report on actuals, with clear recommendations based on performance
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Own funnel performance from lead to meeting to pipeline
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Drive website traffic and conversion optimization through SEO, SEM, and SAIO to increase inbound demand
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Plan and execute virtual and in-person events, including webinars and field events
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Manage vendor relationships across design, development, and SEO/SAIO/SEM
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Translate core messaging into impactful content across channels and campaigns
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Partner with the executive team to support data insights for internal and external communications
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Work hand-in-hand with marketing and revenue operations to optimize lead flow, report attribution, and improve the customer buying journey
Qualifications
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5+ years of experience in demand generation, digital marketing, or growth marketing roles
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Proven track record of driving pipeline and revenue impact in a B2B SaaS environment
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Experience marketing to enterprise accounts and supporting complex, multi-stakeholder sales cycles
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Hands-on experience with account-based marketing (ABM) strategies and tools
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Strong experience with SEO, SEM, paid media, and campaign execution
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Working knowledge of HubSpot CRM and marketing automation
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Experience planning and executing webinars and events as demand drivers
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Data-driven mindset with the ability to analyze performance and optimize campaigns
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Familiarity with AI tools and a demonstrated ability to apply them in marketing workflows
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Excellent communication and collaboration skills, especially in a remote environment
Benefits
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Salary β Our philosophy is to pay competitively, as we want our team focusing on ways to help TopQuadrant win, while feeling comfortable with their compensation.
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Annual Bonus - When the company does well, we all should share, not just in long term value, but today.
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Equity β Youβre joining a growth technology company, and as a team member your ability to make a positive impact is important. We want to provide an opportunity for employees to share in the financial success of the organization. Weβve gathered market data to help us arrive at a generous equity plan.
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Benefits - We offer a competitive benefits package including Medical, Dental, Vision, Short and Long Term Disability, Company Paid Life Insurance, Paid Time-Off, and a 401K plan. We also offer parental leave.
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Vacation and Holidays - You will be eligible to participate in an Open PTO policy, we recommend you take at least 15 days per year, in addition to 14 observed company holidays.