[Hiring] Senior Demand Generation Manager @Checkmk GmbH

Role Description

You will be the main driver of the marketing-sourced pipeline in the company. Your mission is to build, run, and continuously scale our demand generation engine, turning paid channels into a predictable and growing source of qualified pipeline and revenue.

• Own paid acquisition end to end—from strategy and experimentation to execution, optimization, and reporting
• Work closely with webdev, brand, and content to ensure campaigns scale efficiently and sustainably as the business grows

Qualifications

• Hands-on ownership of end-to-end paid campaigns on Google, LinkedIn, Meta, and other platforms, including full management of large budgets
• Write high-performing ad copy and can brief and guide the production of effective creatives (video and design)
• At least 2 years of experience running demand generation campaigns in a B2B company
• Proficient in GA4 and HubSpot tracking and reporting
• Strong CRO skills across ads and landing pages
• Experience with Account-Based Marketing (ABM) is a plus
• Clear and effective cross-functional collaboration
• Strong sense of ownership, thinking like a business owner rather than a channel operator
• Proactive mindset, staying up to date with paid media and demand gen trends and building cases for adoption
• Moves quickly from idea to execution while maintaining high standards
• Strong collaboration and teamwork skills
• Fluent in English, German is a plus

Benefits

• The chance to make a decisive impact and shape the future of a dynamic, fast-growing tech company while growing with your tasks and responsibilities
• Flexible and family-friendly working conditions in a stable environment
• Wide range of sports and wellness offers from Wellpass, with over 9,000 options
• An agile team that embodies autonomy and fast decision making within flat hierarchies
• A unique corporate culture emphasizing equity, diversity, and inclusion
• A wide range of education and training opportunities
• Fully remote work or high flexibility between mobile work and an office in one of the most beautiful, central districts of Munich
• An attractive salary
• Regular onsite events of all sorts (Company Outings, Team events, Checkmk Conference, Conference After Party, and more) in a familiar atmosphere