[Hiring] Senior CRM Manager @Social Discovery Group

Role Description

We are looking for a Senior CRM Manager to join our team. Your main tasks will be:

• Generate hypotheses based on analytical data, customer journey maps (CJM), key business metrics, and lifecycle and loyalty metrics;
• Create business specifications with measured potential business effects;
• Launch experiments using classic CRM channels (email, app/web push, SMS) and on-product channels (pop-ups, banners, chats, etc.);
• Analyze the results of the conducted experiments;
• Taking ownership of one of the business's most valuable CRM initiatives (increasing retention of high ARPPU clients, preventing churn, etc.);
• Proactively interact with key stakeholders, product managers, UX teams, development teams, and data analysts;
• Initiating improvements to processes and products, launching new channels, and using unusual mechanics to achieve business goals.

Qualifications

• Experienced with CRM/CDP Systems, HTML, Google Sheets / Excel, Jira / Confluence, and any BI systems;
• Understanding the main CRM metrics: OR, CR, CTOR, retention rate, churn rate, unsubscribe rate, etc.;
• High level of knowledge and experience working with key business metrics: revenue, ARPPU, LTV, etc.;
• English level B2 or higher;
• Russian level C1+;
• Experience with SQL would be a plus.

Benefits

• REMOTE OPPORTUNITY to work full time;
• Vacation: 28 calendar days per year;
• 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave;
• Bonuses up to $5000 for recommending successful applicants for positions in the company;
• 50% payment for professional training, international conferences, and meetings;
• Corporate discount for English lessons;
• Health benefits: up to $1,000 gross per year for self-purchase of health insurance or on doctor's fees for yourself and close relatives (spouse, children);
• Workplace organization: equipped workplace and necessary equipment provided; reimbursement of workplace costs up to $1000 gross once every 3 years;
• Internal gamified gratitude system: receive bonuses from colleagues and exchange them for merchandise, team building activities, massage certificates, etc.

Company Description

Social Discovery Group (SDG) is one of the world's largest groups of social discovery companies, uniting millions of users on dozens of products. SDG solves the problem of loneliness, isolation, and disconnection - transforming virtual intimacy into the new normal. SDG products redefine the way people interact and connect with each other.

• Our portfolio includes social entertainment platforms designed to connect people online across different cultures in different parts of the world.
• Globally recognized brands such as DateMyAge, Dating.com, EuroDate, Dil Mil, and Cupid Media.
• Presence in more than 150 countries.
• International team of 1000+ professionals and digital nomads working remotely from various locations.
• Two-time “Great Place to Work” winner (USA & Japan, 2024–2025).
• Top-5 Company for Work-From-Anywhere Jobs (FlexJobs, 2025).