[Hiring] Senior Brand Manager @Lonza

Role Description

Join Lonza as a Senior Brand Manager and play a pivotal role in shaping and strengthening a globally recognized brand in the life sciences industry. This is an exciting opportunity to drive brand strategy, influence global campaigns, and deliver measurable impact across multiple markets and modalities.

Qualifications

• Proven experience in brand management, marketing, or communications within a global environment
• Strong ability to translate strategy into impactful brand campaigns and messaging
• Excellent analytical skills with experience using KPIs and brand performance metrics
• Creative mindset with the ability to develop compelling and differentiated brand content
• Strong collaboration and stakeholder management skills across multiple functions and regions
• Degree in Marketing, Business, Life Sciences, Communications, or a related field (or equivalent experience)
• Professional marketing or branding certifications (e.g. CIM) are advantageous

Requirements

• Develop and execute global brand strategies that enhance awareness, perception, and consideration of the Lonza brand
• Create compelling campaign positioning, messaging, and creative aligned with customer needs and business objectives
• Partner with cross-functional teams including Digital, Marketing Operations, Strategic Marketing, and Commercial teams
• Lead brand workshops and collaborate with agency partners to deliver differentiated messaging and creative solutions
• Manage global events and conferences, ensuring consistent brand positioning and measurable ROI
• Monitor brand performance, including Share of Voice and brand equity metrics, providing data-driven insights and recommendations
• Act as a global brand ambassador, ensuring adherence to brand guidelines and championing a consistent “One Lonza” experience

Benefits

• An agile career and dynamic working culture
• An inclusive and ethical workplace
• Compensation programs that recognize high performance
• A variety of benefits dependent on role and location
• The full list of our global benefits can be found here