[Hiring] Senior Advertising Manager @C.A. Fortune

Role Description

The Sr. Advertising Manager – Retail Media is a senior individual contributor role responsible for owning and driving clients’ digital advertising strategies across major retail media networks. Reporting to the Senior Director of Paid Media, this role combines deep platform expertise, analytical rigor, and AI-enabled insight generation to deliver measurable commerce outcomes for CPG clients.

The ideal candidate has:

• 3+ years of hands-on experience managing larger-scale retail paid media and digital advertising accounts.
• Deep platform expertise (Amazon including DSP, Walmart Connect, Kroger/Instacart, and emerging channels).
• Strong analytical skills and the ability to translate complex data into clear, actionable client recommendations.

This person acts as the primary day-to-day strategic lead for assigned clients, proactively communicates with senior stakeholders, drives process improvements as the team scales, and ensures the team delivers measurable business outcomes through insight-led retail media strategies.

Location: Fully remote

Salary: $81,000 - $85,000, based on experience, qualifications, and skills.

Qualifications

• Bachelor’s degree and 3+ years of experience managing larger-scale digital advertising or retail media accounts (CPG or e-commerce experience strongly preferred).
• Demonstrated hands-on expertise with Amazon (including DSP), Walmart Connect, Instacart, Kroger, or comparable retail media networks.
• Proven ability to synthesize large, complex datasets into concise, digestible insights and strategic recommendations tailored for client stakeholders and internal teams.
• Strong strategic thinker with excellent analytical skills and attention to detail — able to connect small optimizations to big business results.
• Exceptional written and verbal communication skills with the ability to influence and align cross-functional partners and clients.
• Thrives in a fast-paced, entrepreneurial, high-growth environment and can effectively manage multiple priorities and larger accounts.

Requirements

• Client Leadership – Partner with internal account teams and external clients to develop and execute retail media strategies aligned with client business objectives, growth targets, and promotional calendars.
• Client Relationship Management – Serve as the primary POC for senior stakeholders. Proactively communicates performance trends, optimization plans, risks, and strategic recommendations.
• Performance Reporting – Translate performance data into compelling client narratives — connecting media results to business outcomes such as incrementality, profitability.
• Market Research – Conduct keyword research, competitor analysis, market research, and platform innovation scouting.
• Thought Leadership – Stay current on retail media trends, platform updates, and measurement methodologies. Proactively bring new ideas and testing opportunities to the team and clients.

Benefits

• PTO and sick days
• 11 paid company holidays per year
• 1 floating holiday
• 2 paid volunteer days per year
• 3 months fully paid parental leave (regardless of gender)
• Medical, dental, and vision
• Paid company life insurance
• 401k with company match
• Bonus eligible
• Summer hours (half day Fridays from Memorial Day thru Labor Day)

Company Description

C.A. Fortune is a national consumer-centric integrated commerce agency built to help brands win at retail. We deliver sales strategy, in-store execution, full-service marketing, and digital commerce through a single, fully integrated partner. Our capabilities span the full shelf: from getting brands on it, to getting them off it.

We’re passionate, energetic, and deeply motivated by one thing: helping brands win over customers and consumers. We bring together sales experts, marketers, e-commerce specialists, data analysts, and creatives. Different backgrounds, one mission.