[Hiring] Salesforce Marketing Operations Senior Analyst @Enverus

Role Description

We're seeking a Marketing Operations Sr Analyst to join our team based in Madrid or remote from Spain. Part of the Marketing Operations function, the Marketing Technology & Infrastructure team at Enverus supports the delivery of revenue growth by defining, deploying and optimizing marketing platforms, integrations, data governance and user enablement across the technology stack.

Combining a deep understanding of modern Martech platform administration, automation and data with experience supporting account-targeted go-to-market motions, an innovative spirit and a drive to deliver change, the Operations Analyst ensures the optimal performance of our Marketing tools and enables the team to leverage the latest technologies to exceed our goals.

Performance Objectives

• Platform Deployment & Management: Deploy, maintain and optimize designated Martech platforms, integrations and automations to support go to market motions.
• Data Hygiene: Continually review, clean and enrich marketing prospect data, improving accuracy, completeness and formatting.
• Vendor Engagement: Collaborate with vendors to understand & deliver platform roadmaps, feature enhancements and optimizations as identified.
• Cross-Functional Collaboration: Collaborate with Marketing teams (Growth Marketing, Product Marketing, Web & Digital, Marketing Operations), RevOps, Business Development and Sales to identify and deliver process & platform enhancements.
• Technology Support: Provide technical support to Marketing team in use of designated platforms.
• Platform Documentation: Create and maintain platform and process documentation for designated Martech integrations and workflows.
• Platform Enablement: Develop and deliver platform enablement training across the Marketing team.

Qualifications

• Expertise and experience in the deployment and administration of platforms across the Martech landscape, such as: Marketing Automation (Salesforce Marketing Cloud Next, Salesforce Account Engagement/Pardot, ABM (6sense or Demandbase), Lead Routing (LeanData), Data Hygiene & Enrichment (Cloudingo, ZoomInfo, Cognism).
• Understanding of/experience with Customer Data Platforms such as Salesforce Data Cloud (Data 360) or similar.
• Strong understanding of the Salesforce data model across marketing execution and the revenue funnel, from inbound lead management, lead assignment, campaign delivery & attribution, to engagement history, opportunities, account and contact management.
• Basic understanding of Salesforce Flow for process automation or Agentic workflows via Agentforce.
• Experience building metrics, reports & dashboards in platforms such as Salesforce Sales Cloud, Salesforce CRM Analytics, Salesforce Marketing Intelligence, or Microsoft PowerBI.
• Management of marketing data quality and governance processes, including ongoing data hygiene assessment, account and lead health scoring and improvement.
• Ability to build and deliver platform enablement programs, including documentation, feature demos, in-person/remote training sessions as well as ad hoc 1:1 support.
• Passion for emerging technologies in generative and predictive AI and their application in Marketing workloads.
• Evidence of continual professional development across common Martech platforms.

Requirements

• Bachelor’s Degree or equivalent experience.
• 5-10 years of Marketing Operations experience in an ABM environment.
• Demonstrates high performance characteristics: strong communication, creative problem solving, and presentation skills.
• Ability to gain support of ideas and deliver complex analysis in simple language.
• Ability to develop relationships across marketing, sales, product, and other internal partners.
• Advanced experience in managing Martech stack.
• Can easily adopt and maximize the use of new tools, train others, and develop processes associated with the sales and marketing team workflows.
• Proven track record in building and successfully implementing an account-based marketing strategy.
• Proven track record of transforming work processes via agentic workflows.

Benefits

• This role offers a base salary range of €45,000 – €55,000 per year, depending on experience, skills, and qualifications.
• In addition, employees may be eligible for variable compensation and benefits.