[Hiring] Salesforce Marketing Cloud Email Producer @nextSource

Role Description

With hundreds of millions of messages being sent by the organization every year, the SMFC Email Specialist plays an important role in ensuring the students, parents, and professionals who we serve receive personalized, timely, accurate communications. This individual will leverage their HTML abilities to transform text-based content and provided images into responsive, personalized, and dynamic email communications. They will own the deployment process for assigned communications, collaborating with team members from different parts of the organization to keep campaigns moving through tight deadlines.

Responsibilities of the role

• Manage assigned email and SMS projects through coding, editing, proofing, quality assurance and deployment phases.
• Work closely with marketers and other stakeholders to produce and deploy email and SMS communications, meeting aggressive deadlines.
• Securely manage and upload contacts lists.
• Hand-code HTML from text documents into emails. Assist in the creation of templates, automations, quality control and dynamic campaigns as needed.
• Closely follow internal email marketing processes, ensuring communications meet brand and legal standards, plus assist in documentation of processes as needed.
• Analyze campaigns and recommend best practices, A/B testing, new trends in email, etc.

Qualifications

• Solid understanding of email best practices, CAN-SPAM and other email and SMS data privacy laws.
• A minimum of 3 years coding HTML emails, handling contact lists, and deploying communications through an email service provider is required, with recent Salesforce Marketing Cloud experience strongly preferred.
• A/B testing experience, and the ability to generate and communicate reports using marketing automation and web analytics tools to highlight key email/SMS performance indicators.
• Experience with responsive design for email.
• Exceptional organization, time-management, communications, attention-to-detail, and project-management abilities.
• Ability to learn and execute company-specific email production processes quickly and accurately.
• Bachelor’s degree or equivalent experience.

Preferred skills and attributes for the role

• Hands on experience with data extensions, automations, journeys, filters and triggers in Salesforce Marketing Cloud is strongly preferred.
• Salesforce Marketing Cloud Email Specialist certification is preferred.
• Some SQL knowledge is preferred.
• Working knowledge of CloudPages and JavaScript is preferred.

Benefits

• Healthcare Benefits including Medical, Prescription, Vision & Dental Coverage | United Healthcare
• Voluntary STD & LTD | New York Life
• 401(k) Retirement Planning | Fidelity
• Discount Program

*You are Eligible to participate in the benefits program if you are considered a full-time employee of nextSource, working at least 30 hours per week on a consistent basis. Your coverage will be effective on the 1st of the month following 60 days of employment.