Retention Marketing Manager @Full Funnel Growth

[Hiring] Retention Marketing Manager @Full Funnel Growth

Jan 25, 2025 - Full Funnel Growth is hiring a remote Retention Marketing Manager. 💸 Salary: unspecified. 📍Location: USA.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more.

Role Description

We are seeking a Retention Marketing Manager who will be responsible for developing Email & SMS campaigns that drive acquisition, retention, personalization, loyalty, and long-term relationships for fast growing brands on Shopify.

Own Email & SMS/MMS campaign calendar planning & workflow for eComm clients
Curate campaign context, content and call-to-actions by putting together briefs for the creative & copy teams to design into
Review these Email & SMS designs and provide teams with feedback based on best practices, engagement data and testing responses
Responsible for compiling, scheduling & sending all campaigns, flows & transactional emails directly in Klaviyo
Collaborate with performance marketing teams including eCommerce, Paid Media, Retail, & B2M to develop CRM strategies that align with client goals
Monitor campaign, flow and transactional Email/SMS performance and use data-driven insights to optimize future campaigns
Innovate, design, test and execute subscriber growth campaigns across all digital touch points (paid and unpaid) in order to drive a healthy acquisition strategy
Ideate loyalty and retention touch-points and/or programs to enhance customer LTV for an omni-channel experience
Create regular reports (weekly, monthly, annually) and dashboards to track KPIs related to engagement and conversion of all email & sms campaigns

Qualifications

3-5 years proven experience in CRM management, marketing automation, Email/SMS or a related role within a D2C omni-channel vertical
Bachelor’s Degree in Marketing, Business or related field
Candidate must have a proven track record in digital project management and ability to engage and manage needs from senior stakeholders
Strong organization and presentation skills for briefing creative teams with a particular aptitude for synthesizing complex material so that it is clear, meaningful and actionable to a variety of stakeholders
Proficiency in using CRM software (ideally Klaviyo) and other performance marketing automation tools
Solid understanding and experience in personalization (CRM) and segmentation marketing
Aptitude to thrive in a fast-paced and rapidly changing environment

Company Description

We are a full stack growth marketing agency with in-house designers, developers, and marketers. We create and execute on strategies that work.

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📍	Be aware of the location restriction for this remote position: USA
‼	Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.

Back to Remote jobs > Marketing

Retention Marketing Manager @Full Funnel Growth

Marketing

Salary 💸 unspecified	Remote Location USA
Job Type unspecified	Posted Jan 25, 2025

Apply for this position Unlock 54,909 Remote Jobs

️

📍	Be aware of the location restriction for this remote position: USA
‼	Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.

Retention Marketing Manager Apply for this position Unlock 54,909 Remote Jobs