[Hiring] Program Marketing Coordinator @Innovas

Role Description

The Coordinator I, Program Marketing, for Innovas, is responsible for creating, developing, and implementing full life-cycle marketing campaigns for all OTA (Other Transaction Agreements) opportunities. This can include tactics such as:

• Website development
• Solicitation communications
• Email creation
• Technical workflows
• Reporting
• List management

In addition, this role plays a key part in supporting OTA events, including:

• Planning and overseeing marketing communications
• Event logistics
• Reporting for various events (virtual programs, trade shows, conferences/meetings)

This position is a driving force behind marketing strategies that support prominent divisions including the Space Systems Command (SSC) and the Naval Surface Warfare Center (NSWC) – Crane Division.

Qualifications

• Bachelor’s degree in communication, marketing or equivalent education/experience
• 1+ years of relevant experience working in a marketing or communications role
• Strong organizational skills and work ethic with an unwavering sense of integrity
• Dependable and deadline oriented, with exemplary attention to detail
• Ability to work independently and extremely well with others
• Technology skills and confidence necessary to learn unfamiliar programs quickly and efficiently
• Self-motivated and team-oriented
• Ability to take feedback and change direction when needed
• Enthusiasm for our mission and vision

Requirements

• Create all communications that support marketing campaigns including emails, community posts, social posts, website pages, ads, etc.
• Design creative assets for each opportunity including email banners, social graphics, website design, landing pages, registration forms, etc.
• Assist with successful solicitation-specific teaming tools to connect members and prospects with strong technological complementarities
• Set up the technical build for each campaign and help manage the MarTech stack
• Build opportunity target lists from SBIR/GovWin or any other supplemental research
• Create direct market outreach (Sequences, DM, Phone Call) to generate opportunity interest and gather survey results
• Help with customer success by answering all incoming questions from customers and prospects
• Keep tasks updated in Monday.com and assist the Program Marketing leads with their cascaded needs
• Create, manage, and support OTA events such as virtual and/or in-person webinars, tradeshows, conferences, industry days, design sprints, 1:1 meetings, Project TALX, Innovator NETWORX, and other customer events
• Attend project-specific events on behalf of OTAs to ensure event needs and logistics are met
• Support all marketing tactics as stated in the OTA SOWs
• Assist with reporting metrics that will be presented back to government customers
• Make ongoing adjustments to optimize campaigns and a/b test for improved performance
• Engage and build strong relationships with members and potential members at events
• Other duties as assigned

Benefits

• Health Insurance: Medical, dental, and vision insurance – company pays 92% of premiums for individual coverage and 71% of premiums for family coverage
• Retirement Plans: 401(k) with employer match
• Paid Time Off: Paid sick leave, 11 floating holidays and generous PTO
• Other: Basic Life & AD&D policy company paid
• Flexible & remote work structure
• Wellness plan
• Mental health support
• Community sponsorships
• Donation matching
• Professional development