[Hiring] Product Marketing Manager @A-LIGN External

Role Description

The Product Marketing Manager, ASCEND works independently and collaboratively to execute department activities and drive strategic growth for A-LIGN’s audit management platform. In this role, you will be responsible for the execution of go-to-market tactics, messaging, and demand generation initiatives that define how our software is perceived in the market.

• Craft compelling messaging frameworks for our audit management platform, A-SCEND
• Develop enablement materials such as pitch decks, one sheets, battlecards, discovery guides, and objection-handling resources
• Engage regularly with customers to validate messaging and positioning, while proactively identifying emerging industry trends
• Serve as the internal marketing expert on the competitive technology and partner ecosystem to enable strategic programming and differentiated positioning
• Maintain deep market awareness, including regulatory shifts and standard changes, and translate insights into actionable GTM strategies
• Collaborate cross-functionally with service delivery, sales enablement, sales, and marketing to execute integrated go-to-market plans
• Partner with demand generation teams to design and launch campaigns that drive awareness and customer retention

Qualifications

• Bachelor’s degree in marketing, business, or other relevant fields preferred
• 5+ years of product marketing experience, including 3+ years focused in the B2B SaaS space
• Proven experience with product launch frameworks and go-to-market planning
• Demonstrated success in developing messaging frameworks and creating effective sales enablement content
• Proven ability to collaborate and influence cross-functional teams in a fast-paced environment
• Exceptional written and verbal communication skills, with a focus on clarity, persuasion, and audience alignment
• Proficiency using AI and analytics tools to uncover customer insights and accelerate value delivery

Benefits

• Healthcare, Dental, and Vision Benefits
• Employer Paid Life Insurance and Disability Insurance
• EAP - Employee Assistance Program
• Pet Insurance
• 401(k) Plan with Employer Matching
• Competitive Bonus Structure
• Home Office Reimbursement
• Certification Reimbursement
• Personalized Career Coaching
• Generous Paid Time Off
• Paid Office Closure December 25-January 1
• Vacation Bonus
• Summer Hours

Company Description

A-LIGN is the leading provider of high-quality, efficient cybersecurity compliance programs. Combining experienced auditors and audit management technology, A-LIGN provides the widest breadth and depth of services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. A-LIGN is the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor.