[Hiring] Patient Marketing Manager @Praxis Precision Medicines, Inc.

Role Description

This position may be performed remotely but requires flexibility and a willingness to travel as needed.

Praxis is looking for a Patient Marketing Manager to support relutrigine in our epilepsy portfolio. You lead the development and execution of our patient marketing strategy as we work to bring high-impact medicines to people living with complex CNS disorders.

• Own and advance the relutrigine patient strategy.
• Develop and execute insight-driven patient and caregiver marketing strategies across the disease and treatment journey, connecting patient needs to clear commercial objectives and measurable outcomes.
• Translate strategy into a prioritized marketing plan, with clear recommendations on audience focus, programs, and resource needs.
• Lead patient marketing launch workstreams, including the development and execution of patient-facing launch campaigns, content, channels, and experiences.
• Establish milestones, manage dependencies, and address risks to ensure readiness and delivery of assigned launch priorities.
• Develop a deep understanding of patient and caregiver behaviors, barriers, motivations, and unmet needs through market research, analytics, field insights, and cross-functional partnership.
• Partner with research and analytics teams to shape learning priorities and close critical insight gaps.
• Lead the development of an integrated approach across the moments that matter—including disease education, branded communications, digital experiences, patient support, and emerging opportunities.
• Define and take accountability for success measures, use data and experimentation to understand what is working, and rapidly evolve strategy and execution based on what we learn.
• Communicate performance, translate findings into investment recommendations, and identify opportunities to optimize or expand successful programs.
• Lead patient marketing initiatives in close partnership with Patient Advocacy, Medical, Market Access, Sales, Analytics, Legal/Regulatory/Compliance, and other teams to create a cohesive patient experience.
• Set clear expectations for agency and external partners and oversee their performance; manage assigned budgets, timelines, and review processes with high standards for speed and quality.
• Identify problems early, make thoughtful tradeoffs, and drive solutions through completion.

Qualifications

• Demonstrated success independently leading the development and execution of patient or consumer marketing strategies in biopharma, healthcare, or another highly regulated environment.
• Deep understanding of the patient journey and the ability to turn patient insight into compelling strategy, experiences, and execution.
• Strong strategic judgment and prioritization skills paired with a willingness to get into the details and personally move work forward.
• Experience leading integrated marketing across channels from planning through execution and optimization, with a strong understanding of digital engagement and evolving consumer behaviors.
• Fluency in using research, analytics, and performance data to make decisions, prioritize investments, test assumptions, and improve outcomes.
• Demonstrated success leading complex work across functions in a fast-moving environment where influence matters more than hierarchy.
• Experience managing agency relationships, budgets, and delivery against defined milestones, with accountability for quality, spending, and results.
• Excellent communication skills and the ability to make complex ideas simple, clear, and actionable.
• Comfort operating with ambiguity and making decisions with imperfect information and limited direction.
• High ownership and high standards.
• CNS, specialty medicine, rare disease, or other high-unmet-need category experience is valuable.

Requirements

• Annualized Base Salary: $176,000 — $196,000 USD

Benefits

• 99% of the premium paid for medical, dental, and vision plans.
• Company-paid life insurance, AD&D, disability benefits, and voluntary plans to personalize your coverage.
• Dollar-for-dollar match up to 6% on eligible 401(k) contributions.
• Long-term stock incentives and ESPP.
• Discretionary quarterly bonus.
• Flexible wellness benefit.
• Generous PTO, paid holidays, and company-wide shutdowns.
• Join a phenomenal crew of colleagues who are smart, engaged, and inspiring.