[Hiring] Paid Social Strategist @Code3

Role Description

As a Paid Social Strategist, you’ll own the day-to-day strategic direction and performance of paid social programs across a portfolio of clients. You’ll serve as a trusted client partner, turning data into actionable recommendations, identifying opportunities for growth, and ensuring our strategies continuously evolve alongside consumer behavior, creative performance, and the platforms themselves.

• Own the day-to-day paid social strategy and performance narrative for your accounts, connecting media performance to broader client goals.
• Develop full-funnel strategies across platforms, including budget allocation, platform roles, audiences, campaign structure, creative, and optimization priorities.
• Serve as a trusted client-facing expert, proactively bringing forward recommendations, opportunities, and clear points of view.
• Analyze performance to identify key drivers, risks, and opportunities, translating data into clear insights and actionable next steps.
• Develop learning agendas and testing roadmaps across creative, media, audiences, measurement, and emerging platform opportunities.
• Partner with Activation and cross-functional teams to ensure execution aligns with strategy, providing hands-on campaign and QA support when needed.
• Maintain strong operational ownership across budget pacing, forecasting, campaign accuracy, and overall account health.
• Build strong relationships with platform partners to identify strategic opportunities, new capabilities, and ways to continuously advance client programs.

Qualifications

• 3+ years of hands-on paid social experience across a minimum of four major social platforms such as Meta, TikTok, Pinterest, Snapchat, Reddit, LinkedIn, or YouTube.
• Demonstrated ability to independently develop paid social strategies and recommendations based on client goals, performance, and business context.
• Strong analytical skills with the ability to diagnose performance and turn data into a clear strategic narrative.
• Experience owning client communication and confidently presenting plans, performance insights, and recommendations.
• Strong understanding of full-funnel paid social strategy, creative testing, measurement, and platform best practices.
• Strong budget management, forecasting, and organizational skills with a high degree of accountability and attention to detail.
• Ability to take initial direction and quickly transition to an independent, proactive working style.
• Strong Excel/Google Sheets skills, including comfort working with pivot tables and large datasets; platform and digital marketing certifications are a plus.

Benefits

• Full medical, dental, and vision benefits as well as generous retirement program.
• Thoughtful parental leave and return program.
• Flexible Time Off, holidays, quarterly Company “Recharge” Days, and holiday closure in December.
• Ongoing learning and development opportunities.
• Commitment to transparent DEIB practices.