Role Description
Scale Global Campaigns That Turn Data into Growth. Step into a performance-driven digital marketing role where strategy meets measurable results. As a Paid Social Media Specialist, you'll manage and scale paid campaigns across multiple global brands while optimizing performance across the marketing funnel. Your expertise in paid media platforms and data-driven decision-making will directly influence revenue growth. Through Emapta, you'll collaborate with international teams and build a long-term global career designed for top 1% talent.
Qualifications
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2 years of hands-on experience managing paid social campaigns across Meta, LinkedIn, TikTok, and Reddit
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Strong background in lead generation and conversion-focused campaigns
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Agency experience managing multiple client accounts in a fast-paced environment
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Proven ability to manage medium to large ad budgets and scale performance campaigns
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Experience running B2B campaigns, particularly on LinkedIn and Meta
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Solid understanding of B2B funnels including lead generation, MQL to SQL progression, CRM integration and attribution, and demand generation strategies
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Familiarity with Account-Based Marketing (ABM), including targeting by job title, industry, and company attributes
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Strong ability to use performance data to drive optimization decisions
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Deep understanding of key performance metrics including CPA, CPL, CTR, Conversion Rate, and ROAS
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Experience with forecasting, budget pacing, and spend allocation
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Strong Excel and analytical skills
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Hands-on experience with Meta Ads Manager and LinkedIn Campaign Manager
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Understanding of tracking frameworks, pixels, and attribution models
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Experience using Google Analytics or similar platforms
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Ability to communicate insights and recommendations clearly and confidently
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Comfortable collaborating cross-functionally with strategy, creative, and analytics teams
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Strong organization and project management skills
Requirements
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eCommerce performance marketing experience (ROAS-focused campaigns)
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Experience with Reddit Ads or TikTok Ads Manager
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Familiarity with CRM tools such as HubSpot or Salesforce
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Experience managing product catalogs and dynamic ads
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Experience conducting paid social audits and presenting strategic recommendations
Benefits
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Day 1 HMO coverage with free dependent
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Competitive Salary Package
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Night differential pay to maximize your earnings
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Permanent WFH arrangement
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Fixed weekends off
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Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
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Unlimited upskilling through Emapta Academy courses
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Free 24/7 access to our office gyms (Ortigas and Makati)
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Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
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Unlimited opportunities for employee referral incentives across the organization
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Standard government and Emapta benefits
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Monthly internet allowance capped at Php 1,000
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Unlimited leaves upon regularization, subject to approval
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Fun engagement activities for employees
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Mentorship and exposure to global leaders and teams
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Career growth opportunities
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Diverse and supportive work environment